Bristle Brush Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bristle Brush sales on Amazon US totaled 506,100 units in July 2026 (▼ 8.6% vs. the prior month), generating an estimated $5,834,109 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 39.5% of unit volume and 45.8% of revenue, while a typical listing is priced at $11.10. The keyword itself pulled 19,022 Amazon queries over the same period (▲ 15.9% MoM).
Zooming out to the 12-month window ending July 2026, the bristle brush Top 50 moved 5,179,000 units and $55,659,536 in cumulative sales — an average of 431,583 units and $4,638,295 per month. Monthly throughput topped out at 554,000 units in June 2026 and dipped to 281,000 in May 2026, leaving the latest reading 24.3% higher than August 2025.
Bristle Brush Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
506.1K
▼ 8.6% MoM
Monthly Revenue 2026/07
$5.8M
▼ 9.6% MoM
Top 10 Market Share 2026/07
39.5%
Bristle Brush Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bristle brush listing on Amazon US in July 2026 is ASIN B00CC6XSRC (Brand: Colgate), which sold 30,000 units at $4.96 apiece — equal to 5.9% of every unit tracked in this report.
The Top 10 ASINs account for 200,000 units and $2,673,400 in July 2026 — 39.5% of unit volume and 45.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bristle Brush' on Amazon
July 2026
Is 39.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00CC6XSRC
Colgate Extra Clean Medium Toothbrushes, 6 Pack | Bulk Size, Medium Bristles, Extra Clean, Easy Grip Handle, Removes Plaque
30K
▼ 40.0%vs. prior month
$144.9K
latest month
12-month trend
B00R55CIRQ
Clorox Corner Toilet Bowl Brush with Under Rim Scrubber, Includes Corner Storage Caddy, White
30K
▲ 0.0%vs. prior month
$238.8K
latest month
12-month trend
B07MH9CH76
Oral-B 3D White Charcoal Manual Toothbrush, 2-Pack, Medium Bristles, Teeth Whitening Brushes for Adults
20K
▼ 33.3%vs. prior month
$137.8K
latest month
12-month trend
B01KZ6V00W
Oral-B Pro Clean CrossAction Manual Toothbrush, 6- Pack, Medium Soft Bristle Brushes for Adults, Deep Plaque Removal, Daily Gum Health and Fresh Breath, Travel Toiletries
20K
▲ 100.0%vs. prior month
$336K
latest month
12-month trend
B09RG8Q3C3
Wet Brush Original Detangler Hair Brush, Sky, For All Hair Textures | Ultra-Soft IntelliFlex Bristles Detangle Wet, Dry & Damaged Hair with Less Breakage, Pain-Free Detangling Brush
20K
▲ 0.0%vs. prior month
$162.2K
latest month
12-month trend
B0B1HK4WNC
Backski Back Scrubber Anti Slip for Shower, Shower Brush Long Handle with Stiff and Soft Bristles, Body Exfoliator for Bath or Dry Brush(Blue)
20K
▲ 0.0%vs. prior month
$199.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bristle Brush Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Oral-B is the best-performing bristle brush brand in July 2026, moving 40,000 units across 2 ASINs for 20.0% of Top 10 volume. Colgate follows with 30,000 units (15.0%), ahead of Clorox on 30,000 units (15.0%).
Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.96 to $12.46, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Oral-B
2 ASINs in Top 10
20.0%
Units
40K
Revenue
$473.8K
Avg. price
$12.46
B07MH9CH76
$6.97·★4.7·30.1K revsOral-B 3D White Charcoal Manual Toothbrush, 2-Pack, Medium Bristles, Teeth Whitening Brushes for Adults
Units sold20KB01KZ6V00W
$17.94·★4.7·22.9K revsOral-B Pro Clean CrossAction Manual Toothbrush, 6- Pack, Medium Soft Bristle Brushes for Adults, Deep Plaque Removal, Daily Gum Health and Fresh Breath, Travel Toiletries
Units sold20K
Colgate
1 ASIN in Top 10
15.0%
Units
30K
Revenue
$144.9K
Avg. price
$4.96
B00CC6XSRC
$4.96·★4.6·58.5K revsColgate Extra Clean Medium Toothbrushes, 6 Pack | Bulk Size, Medium Bristles, Extra Clean, Easy Grip Handle, Removes Plaque
Units sold30K
Clorox
1 ASIN in Top 10
15.0%
Units
30K
Revenue
$238.8K
Avg. price
$8.99
B00R55CIRQ
$8.99·★4.6·5.8K revsClorox Corner Toilet Bowl Brush with Under Rim Scrubber, Includes Corner Storage Caddy, White
Units sold30K
Trending Bristle Brush Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B01KZ6V00W booked 20K units at $17.94, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01KZ6V00W
Oral-B Pro Clean CrossAction Manual Toothbrush, 6- Pack, Medium Soft Bristle Brushes for Adults, Deep Plaque Removal, Daily Gum Health and Fresh Breath, Travel Toiletries
Price
$17.94
Rating
4.7
Reviews
22.9K
Latest month sales
B01LSUQSB0
REVLON One-Step Volumizer Hair Dryer and Styler, 2.8 in Barrel, Black | Full-bodied blowouts, best for mid-length to long hair, 3 heat settings, nylon pins and tufted bristles
Price
$36.93
Rating
4.6
Reviews
352.4K
Latest month sales
B00004OCIZ
OXO Good Grips Dish Scrub Brush with Non-Slip Handle, Nylon Bristles | Non-Stick Safe, Built-In Scraper Lifts Stuck-On Food, Dish Cleaner, Flared Brush Head Reaches Corners
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.7
Reviews
25.8K
Latest month sales
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