Bose Soundlink Flex Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bose Soundlink Flex sales on Amazon US totaled 57,650 units in July 2026 (▼ 44.4% vs. the prior month), generating an estimated $5,931,400 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.9% of unit volume and 58.7% of revenue, while a typical listing is priced at $124.22. The keyword itself pulled 8,284 Amazon queries over the same period (▼ 34.5% MoM).
Zooming out to the 12-month window ending July 2026, the bose soundlink flex Top 50 moved 616,750 units and $72,077,602 in cumulative sales — an average of 51,396 units and $6,006,467 per month. Monthly throughput topped out at 103,750 units in June 2026 and dipped to 26,250 in January 2026, leaving the latest reading 27.3% higher than August 2025.
Bose Soundlink Flex Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
57.6K
▼ 44.4% MoM
Monthly Revenue 2026/07
$5.9M
▼ 52.0% MoM
Top 10 Market Share 2026/07
72.9%
Bose Soundlink Flex Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bose soundlink flex listing on Amazon US in July 2026 is ASIN B08FDPW8KR (Brand: Ortizan), which sold 10,000 units at $29.97 apiece — equal to 17.3% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 42,000 units and $3,479,180 in July 2026 — 72.9% of unit volume and 58.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bose Soundlink Flex' on Amazon
July 2026
Is 72.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B08FDPW8KR
Ortizan X10 Portable Bluetooth Speaker (1st Gen), IPX7 Waterproof, Wireless | Big Sound and Deep Bass, TWS Pairing, 30Hrs of Playtime, for Home/Party/Outdoor/Beach, Birthday Gifts for Men Women - Black
10K
▲ 0.0%vs. prior month
$303K
latest month
12-month trend
B0CQ53RVTW
Soundcore Boom 2 by Anker, 80W Outdoor Bluetooth Speaker, 24H Playtime | IPX7 Waterproof, BassUp 2.0, Floatable, RGB lights, USB-C, Custom EQ via soundcore App, Portable for Camping and Beach
6K
▼ 33.3%vs. prior month
$589.1K
latest month
12-month trend
B0CTNWKGM2
JBL JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Purple)
6K
▼ 40.0%vs. prior month
$268.7K
latest month
12-month trend
B0D6WB7BV6
Bose SoundLink Flex Bluetooth Speaker (2nd Gen) - Portable Outdoor Speaker with Hi-Fi Audio, Waterproof and Dustproof, USB-C, Up to 12 Hours Battery Life, Blue Dusk
3K
▲ 0.0%vs. prior month
$345.1K
latest month
12-month trend
B0FRRMD96F
Anker soundcore 2 Portable Bluetooth Speaker, Stereo Sound, IPX7 | BassUp, 24H Playtime, Bluetooth 6, Wireless Speaker for Home, Outdoors, Travel-Mocha Brown
3K
▼ 50.0%vs. prior month
$102K
latest month
12-month trend
B0CTNMJL8G
JBL Clip 5 - Ultra-Portable, Waterproof & Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, Integrated Carabiner, Up to 12 Hours of Play, Made in Part with Recycled Materials (Blue)
3K
▲ 0.0%vs. prior month
$205K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bose Soundlink Flex Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JBL is the best-performing bose soundlink flex brand in July 2026, moving 11,000 units across 3 ASINs for 26.2% of Top 10 volume. Ortizan follows with 10,000 units (23.8%), ahead of Bose on 9,000 units (21.4%).
With 6 brands splitting the Top 10 and 71.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $29.97 to $159.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JBL
3 ASINs in Top 10
26.2%
Units
11K
Revenue
$689.7K
Avg. price
$68.28
B0CTNWKGM2
$39.95·★4.7·18.8K revsJBL JBL Go 4 - Ultra-Portable, Waterproof and Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, 7-Hour Built-in Battery, Made in Part with Recycled Materials (Purple)
Units sold6KB0CTNMJL8G
$69.95·★4.6·8.8K revsJBL Clip 5 - Ultra-Portable, Waterproof & Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, Integrated Carabiner, Up to 12 Hours of Play, Made in Part with Recycled Materials (Blue)
Units sold3KB0DMYQ32SC
$94.95·★4.5·4.4K revsJBL Flip 7 Portable Bluetooth Speaker, Waterproof and Drop-Proof - Blue | Up To 16 Hours Playtime, IP68 Dustproof Build, Clip-On Loop, USB C Lossless Audio, Links With Other Speakers For Outdoor Use
Units sold2K
Ortizan
1 ASIN in Top 10
23.8%
Units
10K
Revenue
$303K
Avg. price
$29.97
B08FDPW8KR
$29.97·★4.5·49K revsOrtizan X10 Portable Bluetooth Speaker (1st Gen), IPX7 Waterproof, Wireless | Big Sound and Deep Bass, TWS Pairing, 30Hrs of Playtime, for Home/Party/Outdoor/Beach, Birthday Gifts for Men Women - Black
Units sold10K
Bose
3 ASINs in Top 10
21.4%
Units
9K
Revenue
$1M
Avg. price
$159.00
B0D6WB7BV6
$159.00·★4.7·12.8K revsBose SoundLink Flex Bluetooth Speaker (2nd Gen) - Portable Outdoor Speaker with Hi-Fi Audio, Waterproof and Dustproof, USB-C, Up to 12 Hours Battery Life, Blue Dusk
Units sold3KB0D6WD2QSQ
$159.00·★4.7·12.8K revsBose SoundLink Flex Bluetooth Speaker (2nd Gen) - Portable Outdoor Speaker with Hi-Fi Audio, Waterproof and Dustproof, USB-C, Up to 12 Hours Battery Life, Black
Units sold3KB0FGY8BBVP
$159.00·★4.7·12.8K revsBose SoundLink Flex Bluetooth Speaker (2nd Gen) - Portable Outdoor Speaker with Hi-Fi Audio, Waterproof and Dustproof, USB-C, Up to 12 Hours Battery Life, Fog Grey - Limited Edition Color
Units sold3K
Trending Bose Soundlink Flex Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0D6WB7BV6 booked 3K units at $159.00, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D6WB7BV6
Bose SoundLink Flex Bluetooth Speaker (2nd Gen) - Portable Outdoor Speaker with Hi-Fi Audio, Waterproof and Dustproof, USB-C, Up to 12 Hours Battery Life, Blue Dusk
Price
$159.00
Rating
4.7
Reviews
12.8K
Latest month sales
B0CTNMJL8G
JBL Clip 5 - Ultra-Portable, Waterproof & Dustproof Bluetooth Speaker, Big JBL Pro Sound with Punchy bass, Integrated Carabiner, Up to 12 Hours of Play, Made in Part with Recycled Materials (Blue)
Price
$69.95
Rating
4.6
Reviews
8.8K
Latest month sales
B0FGY8BBVP
Bose SoundLink Flex Bluetooth Speaker (2nd Gen) - Portable Outdoor Speaker with Hi-Fi Audio, Waterproof and Dustproof, USB-C, Up to 12 Hours Battery Life, Fog Grey - Limited Edition Color
Unlock to view ASIN details and product titles
Price
$159.00
Rating
4.7
Reviews
12.8K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this bose soundlink flex report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card