Bose S1 Pro Plus Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bose S1 Pro Plus sales on Amazon US totaled 21,200 units in July 2026 (▼ 39.1% vs. the prior month), generating an estimated $4,185,450 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.1% of unit volume and 66.8% of revenue, while a typical listing is priced at $348.16. The keyword itself pulled 12,572 Amazon queries over the same period (▼ 7.9% MoM).
Zooming out to the 12-month window ending July 2026, the bose s1 pro plus Top 50 moved 265,750 units and $52,048,657 in cumulative sales — an average of 22,146 units and $4,337,388 per month. Monthly throughput topped out at 38,150 units in November 2025 and dipped to 11,400 in May 2026, leaving the latest reading 6.3% higher than August 2025.
Bose S1 Pro Plus Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.2K
▼ 39.1% MoM
Monthly Revenue 2026/07
$4.2M
▼ 40.7% MoM
Top 10 Market Share 2026/07
73.1%
Bose S1 Pro Plus Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bose s1 pro plus listing on Amazon US in July 2026 is ASIN B0CTNTFBNX (Brand: JBL), which sold 6,000 units at $49.95 apiece — equal to 28.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 15,500 units and $2,793,970 in July 2026 — 73.1% of unit volume and 66.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bose S1 Pro Plus' on Amazon
July 2026
Is 73.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CTNTFBNX
JBL Go 4 - Ultra-Portable Bluetooth Speaker - Blue | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost
6K
▼ 40.0%vs. prior month
$268.7K
latest month
12-month trend
B0F7M3HPBD
Bose QuietComfort Ultra Earbuds (2nd Gen) - Wireless Noise Cancelling Earbuds with Mic, Immersive Audio, USB-C Charging, Up to 6 Hours Battery, IPX4 Rating, Black
3K
▼ 25.0%vs. prior month
$805.1K
latest month
12-month trend
B083K35R9D
W-KING Bluetooth Speaker, 90W Max Loud IPX6 Waterproof Portable Speaker | 50W Deep Bass/Subwoofer *2/40H/EQ/TF/AUX, 105dB Large Boombox Outdoor Speakers Bluetooth Wireless for Party/Camping/Jobsite
1K
▲ 0.0%vs. prior month
$68.3K
latest month
12-month trend
B0CVL1K7DX
Bose SoundLink Max Bluetooth Speaker - Portable Wireless Party Speaker, IP67 Waterproof, Rope Handle, Up to 20 Hours of Playtime, USB-C, Built-in 3.5mm AUX Input, Black
1K
▼ 66.7%vs. prior month
$338.5K
latest month
12-month trend
B0CZ7DY692
Soundcore Boom 2 Plus Portable Bluetooth Speaker by Anker, 140W, IPX7 | 2+2 Channel Audio, BassUp 2.0, 20H Playtime, Fast Charge, RGB Lights, Power Bank, Bluetooth 6.0, Camping and Beach Use
1K
▼ 50.0%vs. prior month
$169.8K
latest month
12-month trend
B0BZWT5FRR
Bose S1 Pro+ All-in-One PA Speaker - Powered, Wireless PA System, Multiple Positioning Options, Ergonomic Carry Handle, Up to 11 Hours of Playtime, Black
1K
▲ 0.0%vs. prior month
$635.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bose S1 Pro Plus Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JBL is the best-performing bose s1 pro plus brand in July 2026, moving 6,000 units across 1 ASIN for 38.7% of Top 10 volume. Bose follows with 6,000 units (38.7%), ahead of W-KING on 1,500 units (9.7%).
With 6 brands splitting the Top 10 and 87.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $49.95 to $364.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JBL
1 ASIN in Top 10
38.7%
Units
6K
Revenue
$268.7K
Avg. price
$49.95
B0CTNTFBNX
$49.95·★4.7·18.9K revsJBL Go 4 - Ultra-Portable Bluetooth Speaker - Blue | Ultra-portable JBL Pro Sound with punchier bass, Up to 7 hours of playtime plus 2 hours with Playtime Boost
Units sold6K
Bose
4 ASINs in Top 10
38.7%
Units
6K
Revenue
$1.9M
Avg. price
$364.00
B0F7M3HPBD
$299.00·★4.0·3.3K revsBose QuietComfort Ultra Earbuds (2nd Gen) - Wireless Noise Cancelling Earbuds with Mic, Immersive Audio, USB-C Charging, Up to 6 Hours Battery, IPX4 Rating, Black
Units sold3KB0CVL1K7DX
$329.00·★4.4·2.5K revsBose SoundLink Max Bluetooth Speaker - Portable Wireless Party Speaker, IP67 Waterproof, Rope Handle, Up to 20 Hours of Playtime, USB-C, Built-in 3.5mm AUX Input, Black
Units sold1KB0BZWT5FRR
$699.00·★4.6·1.8K revsBose S1 Pro+ All-in-One PA Speaker - Powered, Wireless PA System, Multiple Positioning Options, Ergonomic Carry Handle, Up to 11 Hours of Playtime, Black
Units sold1KB0FDLCCFQP
$129.00·★4.6·1.6K revsBose SoundLink Micro Portable Bluetooth Speaker (2nd Gen), Wireless Outdoor Speaker, Up to 12 Hours Battery Life, Waterproof and Dustproof, Blue Dusk
Units sold1K
W-KING
2 ASINs in Top 10
9.7%
Units
1.5K
Revenue
$103.4K
Avg. price
$73.23
B083K35R9D
$79.98·★4.5·12.1K revsW-KING Bluetooth Speaker, 90W Max Loud IPX6 Waterproof Portable Speaker | 50W Deep Bass/Subwoofer *2/40H/EQ/TF/AUX, 105dB Large Boombox Outdoor Speakers Bluetooth Wireless for Party/Camping/Jobsite
Units sold1KB07WNZS2FR
$66.49·★4.5·13.4K revsW-KING Bluetooth Speaker Wireless, 90W Max Loud Portable Outdoor Speaker | Deep Bass, IPX6 Waterproof, Floatable, Custom EQ, 40H, Dual Pairing, Subwoofer *2, TF, Large Speaker for Beach/Garage/Jobsite
Units sold500
Trending Bose S1 Pro Plus Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FDLCCFQP booked 1K units at $129.00, with ▲ 100.0% MoM change. On the growth side, B00NIE80A2 leads positive momentum with ▲ 100.0% MoM growth on 100 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FDLCCFQP
Bose SoundLink Micro Portable Bluetooth Speaker (2nd Gen), Wireless Outdoor Speaker, Up to 12 Hours Battery Life, Waterproof and Dustproof, Blue Dusk
Price
$129.00
Rating
4.6
Reviews
1.6K
Latest month sales
B07WNZS2FR
W-KING Bluetooth Speaker Wireless, 90W Max Loud Portable Outdoor Speaker | Deep Bass, IPX6 Waterproof, Floatable, Custom EQ, 40H, Dual Pairing, Subwoofer *2, TF, Large Speaker for Beach/Garage/Jobsite
Price
$66.49
Rating
4.5
Reviews
13.4K
Latest month sales
B00NIE80A2
Yamaha DBR10 700-Watt Powered Speaker
Unlock to view ASIN details and product titles
Price
$348.49
Rating
4.5
Reviews
181
Latest month sales
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