Bookmark Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bookmark sales on Amazon US totaled 48,700 units in July 2026 (▲ 5.1% vs. the prior month), generating an estimated $438,000 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.5% of unit volume and 62.0% of revenue, while a typical listing is priced at $8.10. The keyword itself pulled 94,779 Amazon queries over the same period (▲ 31.4% MoM).
Zooming out to the 12-month window ending July 2026, the bookmark Top 50 moved 747,950 units and $6,778,788 in cumulative sales — an average of 62,329 units and $564,899 per month. Monthly throughput topped out at 142,700 units in December 2025 and dipped to 30,050 in May 2026, leaving the latest reading 4.6% lower than August 2025.
Bookmark Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
48.7K
▲ 5.1% MoM
Monthly Revenue 2026/07
$438K
▲ 4.2% MoM
Top 10 Market Share 2026/07
57.5%
Bookmark Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bookmark listing on Amazon US in July 2026 is ASIN B0B84TC271 (Brand: 86lux), which sold 6,000 units at $14.99 apiece — equal to 12.3% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 28,000 units and $271,460 in July 2026 — 57.5% of unit volume and 62.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bookmark' on Amazon
July 2026
Is 57.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0B84TC271
86lux Book Light, Rechargeable Clip-On LED Reading Light for Bed | 3 Color Temperatures with Stepless Dimming, Ultralight Bookmark Design for Book Lovers, Grey
6K
▲ 0.0%vs. prior month
$89.6K
latest month
12-month trend
B00QL1AW00
Post-it Flags Combo Pack, 4 On-The-Go Dispensers/Pack, 120 .94 in Wide and 200 .47 in Wide Flags, Assorted Colors (683-XL1)
5K
▲ 25.0%vs. prior month
$60K
latest month
12-month trend
B0928NQHGZ
15 Pieces Bookmark, Magnetic Bookmarks for Women, Men, Book Lovers, Page Markers for Students Teachers Reading (Misty, Ocean, Emerald)
5K
▲ 25.0%vs. prior month
$24.9K
latest month
12-month trend
B0B51Y485S
Harry Potter Metal Bookmark with Hanging Charm Golden Snitch Hogwarts Reading Gifts Book Lovers Gift Box (Golden Snitch) | Golden Snitch Book Marker in Gift Box for Books and Journals, Gifts for Women, Kids, Students, Teachers and Readers
2K
▲ 0.0%vs. prior month
$25.9K
latest month
12-month trend
B0C1RTK2CK
Magnetic Bookmarks, 15PCS Magnetic Cute Bookmark for Teacher, Women, Men & Kids - Solid Colorful Light Bookmarks (Pack of 15)
2K
▲ 100.0%vs. prior month
$8K
latest month
12-month trend
B0C4D1NHN4
WIVICO 4Pcs Diamond Painting Bookmarks, Diamond Pearl Art Kits for Adults | DIY Diamond Dots Paint By Numbers Kit,Gifts for Book Lovers(Mandala)
2K
▲ 0.0%vs. prior month
$18K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bookmark Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
86lux is the best-performing bookmark brand in July 2026, moving 6,000 units across 1 ASIN for 21.4% of Top 10 volume. Post-it follows with 5,000 units (17.9%), ahead of Joyberg on 5,000 units (17.9%).
Volume is spread across 10 brands, with the top three holding 57.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.99 to $14.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
86lux
1 ASIN in Top 10
21.4%
Units
6K
Revenue
$89.6K
Avg. price
$14.99
B0B84TC271
$14.99·★4.6·13.6K revs86lux Book Light, Rechargeable Clip-On LED Reading Light for Bed | 3 Color Temperatures with Stepless Dimming, Ultralight Bookmark Design for Book Lovers, Grey
Units sold6K
Post-it
1 ASIN in Top 10
17.9%
Units
5K
Revenue
$60K
Avg. price
$11.99
B00QL1AW00
$11.99·★4.8·13.7K revsPost-it Flags Combo Pack, 4 On-The-Go Dispensers/Pack, 120 .94 in Wide and 200 .47 in Wide Flags, Assorted Colors (683-XL1)
Units sold5K
Joyberg
1 ASIN in Top 10
17.9%
Units
5K
Revenue
$24.9K
Avg. price
$4.99
B0928NQHGZ
$4.99·★4.5·10.5K revs15 Pieces Bookmark, Magnetic Bookmarks for Women, Men, Book Lovers, Page Markers for Students Teachers Reading (Misty, Ocean, Emerald)
Units sold5K
Trending Bookmark Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GJZSPKRN leads positive momentum with ▲ 150.0% MoM growth on 500 units, with B0C1RTK2CK close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GJZSPKRN
Tounee 4-Pack Magnetic Leather Bookmarks with Integrated Pen Holder, Essential Reading Accessories for Book Lovers & Avid Readers, Slim Page Markers for Bible Study, Journaling & Planners
Price
$9.99
Rating
4.5
Reviews
172
Latest month sales
B0C1RTK2CK
Magnetic Bookmarks, 15PCS Magnetic Cute Bookmark for Teacher, Women, Men & Kids - Solid Colorful Light Bookmarks (Pack of 15)
Price
$3.99
Rating
4.4
Reviews
1.9K
Latest month sales
B0DP5Y62L2
MIXVOVA 6 Pcs Leather Bookmark with Tassel, Classic Style Bookmark, 0.05 Inches Thin Handmade Stitched Bookmarks for Men, Book Marks for Reading, Gifts for Book Lovers, Readers (Dark Retro)
Unlock to view ASIN details and product titles
Price
$5.99
Rating
4.7
Reviews
580
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this bookmark report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card