Bobby Pins Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bobby Pins sales on Amazon US totaled 95,800 units in July 2026 (▼ 13.5% vs. the prior month), generating an estimated $467,076 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.7% of unit volume and 51.4% of revenue, while a typical listing is priced at $6.39. The keyword itself pulled 240,127 Amazon queries over the same period (▲ 26.2% MoM).
Zooming out to the 12-month window ending July 2026, the bobby pins Top 50 moved 1,047,300 units and $5,372,042 in cumulative sales — an average of 87,275 units and $447,670 per month. Monthly throughput topped out at 110,800 units in June 2026 and dipped to 70,750 in May 2026, leaving the latest reading 23.1% higher than August 2025.
Bobby Pins Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
95.8K
▼ 13.5% MoM
Monthly Revenue 2026/07
$467.1K
▼ 10.7% MoM
Top 10 Market Share 2026/07
63.7%
Bobby Pins Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bobby pins listing on Amazon US in July 2026 is ASIN B0BMQ5BRGP (Brand: Amazon Basics), which sold 10,000 units at $3.61 apiece — equal to 10.4% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 61,000 units and $240,130 in July 2026 — 63.7% of unit volume and 51.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bobby Pins' on Amazon
July 2026
Is 63.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BMQ5BRGP
Amazon Basics No Slip Bobby Pins for All Hair Types, Secure Hold Hair Pins for Updos, Brunette Brown, 48 Count
10K
▲ 25.0%vs. prior month
$35.9K
latest month
12-month trend
B00ELDPMZK
Goody Styling Essentials Bobby Pins, Black, 2 Inches, 60 Count (Pack of 1)
9K
▼ 55.0%vs. prior month
$11.6K
latest month
12-month trend
B00E9SP888
Goody SlideProof Bobby Pins, 48 Ct, Brunette Brown, High Gloss Bobby Hair Pins for Styling, Lock In Style, Comfortable, Pain-Free Styling Accessories for Women & Men, All Hair Types
8K
▼ 11.1%vs. prior month
$15.9K
latest month
12-month trend
B0D3DRVFGL
Teenitor 300pcs Bobby Pins Hair Pins Kit, 100 Hair Pin for Women 100 Bobby Pins Brown and 100 Hair Bands, Hair Pins for Buns 2inch 2.36inch 2.75inch
6K
▼ 33.3%vs. prior month
$38.2K
latest month
12-month trend
B09MKDSZMY
Bobby Pins Brown, 330 Count 2.2 Inch Hair Pins With Cute Box, Premium Bobby Pin For Kids, Girls And Women, Great For All Hair Types
6K
▼ 14.3%vs. prior month
$37.2K
latest month
12-month trend
B0BMQ85B31
Amazon Basics No Slip Bobby Pins, Black High Gloss, 48 Count, for Pain-Free Comfortable All-Day Styling and Updos, All Hair Types
5K
▲ 0.0%vs. prior month
$17.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bobby Pins Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing bobby pins brand in July 2026, moving 19,000 units across 3 ASINs for 31.1% of Top 10 volume. GOODY follows with 17,000 units (27.9%), ahead of Teenitor on 10,000 units (16.4%).
With 6 brands splitting the Top 10 and 75.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.39 to $5.92, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
3 ASINs in Top 10
31.1%
Units
19K
Revenue
$63.3K
Avg. price
$3.39
B0BMQ5BRGP
$3.61·★4.7·2.3K revsAmazon Basics No Slip Bobby Pins for All Hair Types, Secure Hold Hair Pins for Updos, Brunette Brown, 48 Count
Units sold10KB0BMQ85B31
$3.61·★4.7·2.3K revsAmazon Basics No Slip Bobby Pins, Black High Gloss, 48 Count, for Pain-Free Comfortable All-Day Styling and Updos, All Hair Types
Units sold5KB0BMQ6411C
$2.95·★4.6·251 revsAmazon Basics No Slip Bobby Hair Pins, Black, 72 Count, for Pain-Free Comfortable All-Day Styling and Updos with Convenient Storage/Travel Case, For All Hair Types
Units sold4K
GOODY
2 ASINs in Top 10
27.9%
Units
17K
Revenue
$27.5K
Avg. price
$2.39
B00ELDPMZK
$2.79·★4.7·7.7K revsGoody Styling Essentials Bobby Pins, Black, 2 Inches, 60 Count (Pack of 1)
Units sold9KB00E9SP888
$1.99·★4.6·20.7K revsGoody SlideProof Bobby Pins, 48 Ct, Brunette Brown, High Gloss Bobby Hair Pins for Styling, Lock In Style, Comfortable, Pain-Free Styling Accessories for Women & Men, All Hair Types
Units sold8K
Teenitor
2 ASINs in Top 10
16.4%
Units
10K
Revenue
$65.1K
Avg. price
$5.92
B0D3DRVFGL
$5.90·★4.6·3.9K revsTeenitor 300pcs Bobby Pins Hair Pins Kit, 100 Hair Pin for Women 100 Bobby Pins Brown and 100 Hair Bands, Hair Pins for Buns 2inch 2.36inch 2.75inch
Units sold6KB0DC45NFWY
$5.94·★4.6·3.9K revsTeenitor 300pcs Hair Pins Bobby Pins Black, 100 Black Bobby Pins 2" 2.75"100 Hair Pins for Women and 100 Clear Hair Bands Kit, U Pins for Buns 2" 2.36"
Units sold4K
Trending Bobby Pins Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BMQ6411C booked 4K units at $2.95, with ▲ 300.0% MoM change. On the growth side, B01LWCDI74 leads positive momentum with ▲ 900.0% MoM growth on 1K units, with B0797FKR52 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BMQ6411C
Amazon Basics No Slip Bobby Hair Pins, Black, 72 Count, for Pain-Free Comfortable All-Day Styling and Updos with Convenient Storage/Travel Case, For All Hair Types
Price
$2.95
Rating
4.6
Reviews
251
Latest month sales
B01LWCDI74
Diane XL 3" Curved Black Bobby Pins 40-count for Thick Hair, Non Slip Professional Hair Pins for Women, Strong Hold Black Styling Pins for Buns, Updos, French Twists, Roller Sets & Bridal Hair
Price
$3.39
Rating
4.3
Reviews
1.3K
Latest month sales
B0797FKR52
Kitsch Bobby Pins - Ideal for Dark, Thick & Thin Hair, Black 45 pcs | 1.87 Inches – Hair Styling Accessories for Kids, Girls and Women – Stylish and Secure Hair Pin
Unlock to view ASIN details and product titles
Price
$3.77
Rating
4.3
Reviews
1.1K
Latest month sales
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