Blue Tooth Headphones Over Ears Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Blue Tooth Headphones Over Ears sales on Amazon US totaled 175,300 units in July 2026 (▼ 24.3% vs. the prior month), generating an estimated $12,523,380 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.5% of unit volume and 38.9% of revenue, while a typical listing is priced at $70.30. The keyword itself pulled 14,666 Amazon queries over the same period (▼ 14.2% MoM).
Zooming out to the 12-month window ending July 2026, the blue tooth headphones over ears Top 50 moved 2,147,500 units and $163,214,656 in cumulative sales — an average of 178,958 units and $13,601,221 per month. Monthly throughput topped out at 243,500 units in November 2025 and dipped to 105,700 in May 2026, leaving the latest reading 3.5% lower than August 2025.
Blue Tooth Headphones Over Ears Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
175.3K
▼ 24.3% MoM
Monthly Revenue 2026/07
$12.5M
▼ 37.4% MoM
Top 10 Market Share 2026/07
52.5%
Blue Tooth Headphones Over Ears Market Share & Sales Concentration on Amazon US — July 2026
The most-sold blue tooth headphones over ears listing on Amazon US in July 2026 is ASIN B08WM3LMJF (Brand: JBL), which sold 10,000 units at $49.95 apiece — equal to 5.7% of every unit tracked in this report.
The Top 10 ASINs account for 92,000 units and $4,876,760 in July 2026 — 52.5% of unit volume and 38.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Blue Tooth Headphones Over Ears' on Amazon
July 2026
Is 52.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08WM3LMJF
JBL Tune 510BT - Bluetooth headphones with up to 40 hours battery, microphone for call, foldable and comfortable, Android and iOs compatible (Black)
10K
▲ 0.0%vs. prior month
$338.2K
latest month
12-month trend
B09BF64J55
KVIDIO Bluetooth Headphones Wireless Over Ear Headsets 65H Playtime | Deep Bass, HiFi Stereo, Bluetooth 6.0, Microphone, Comfortable Fit, Foldable, Lightweight, Low Latency for Travel Home Office
10K
▲ 11.1%vs. prior month
$189.8K
latest month
12-month trend
B09LYF2ST7
BERIBES Bluetooth Headphones Over Ear Wireless HiFi Stereo Headsets 65H 6EQ | Bluetooth 6.0,with Built-in HD Mic,Foldable Lightweight,Comfort Fit,Fast Charging,Deep Bass for Home Office Cellphone PC Ect.
10K
▲ 0.0%vs. prior month
$196.2K
latest month
12-month trend
B0C3HCD34R
Soundcore by Anker Q20i Hybrid Active Noise Cancelling Headphones, Black | Over-Ear, Bluetooth, 40H ANC Playtime, Hi-Res Audio, Big Bass, Transparency Mode, Customize via App, Travel, Home, Office
10K
▲ 0.0%vs. prior month
$415K
latest month
12-month trend
B0C3W4MNN1
PocBuds Bluetooth Headphones Wireless Earbuds 80hrs Playtime Wireless Charging Case Digital Display Sports Ear Buds with Earhook Deep Bass IPX7 Waterproof Over-Ear Earphones for TV Phone Laptop Black
10K
▲ 0.0%vs. prior month
$299.9K
latest month
12-month trend
B0CQXMXJC5
Soundcore by Anker Q20i Hybrid Active Noise Cancelling Headphones, White | Over-Ear, Bluetooth, 40H ANC Playtime, Hi-Res Audio, Big Bass, Transparency Mode, Customize via App, Travel, Home, Office
10K
▲ 0.0%vs. prior month
$417.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Blue Tooth Headphones Over Ears Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Soundcore is the best-performing blue tooth headphones over ears brand in July 2026, moving 20,000 units across 2 ASINs for 21.7% of Top 10 volume. JBL follows with 18,000 units (19.6%), ahead of Sony on 14,000 units (15.2%).
Volume is spread across 7 brands, with the top three holding 56.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $44.99 to $61.45, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Soundcore
2 ASINs in Top 10
21.7%
Units
20K
Revenue
$832.6K
Avg. price
$44.99
B0C3HCD34R
$44.99·★4.5·72.5K revsSoundcore by Anker Q20i Hybrid Active Noise Cancelling Headphones, Black | Over-Ear, Bluetooth, 40H ANC Playtime, Hi-Res Audio, Big Bass, Transparency Mode, Customize via App, Travel, Home, Office
Units sold10KB0CQXMXJC5
$44.99·★4.5·72.5K revsSoundcore by Anker Q20i Hybrid Active Noise Cancelling Headphones, White | Over-Ear, Bluetooth, 40H ANC Playtime, Hi-Res Audio, Big Bass, Transparency Mode, Customize via App, Travel, Home, Office
Units sold10K
JBL
2 ASINs in Top 10
19.6%
Units
18K
Revenue
$768K
Avg. price
$54.95
B08WM3LMJF
$49.95·★4.5·93.6K revsJBL Tune 510BT - Bluetooth headphones with up to 40 hours battery, microphone for call, foldable and comfortable, Android and iOs compatible (Black)
Units sold10KB0CS8WVRLQ
$59.95·★4.5·15.1K revsJBL Tune 720BT - Wireless Over-Ear Headphones - Blue | JBL Pure Bass Sound, Wireless Bluetooth 53 technology, Customize your listening experience, Hands-free calls with Voice Aware
Units sold8K
Sony
2 ASINs in Top 10
15.2%
Units
14K
Revenue
$790.7K
Avg. price
$61.45
B0BS1PRC4L
$36.95·★4.4·34.7K revsSony WH-CH520 Wireless On-Ear Bluetooth Headphones with Microphone, Black | Comfortable Lightweight Design, Up to 50 Hrs Battery with Quick Charging, Multipoint Connection, Clear Calls, Swivel design
Units sold7KB0BS1QCFHX
$85.95·★4.3·16.5K revsSony WH-CH720N Wireless Noise Cancelling Over-Ear Headphones, Black | Comfortable Lightweight Design, Dual Noise Sensor technology, Up to 35 Hrs Battery with Quick Charging, Multipoint Connection
Units sold7K
Trending Blue Tooth Headphones Over Ears Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B09BF64J55 booked 10K units at $18.96, with ▲ 11.1% MoM change. On the growth side, B0DJ8RRKVX leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09BF64J55
KVIDIO Bluetooth Headphones Wireless Over Ear Headsets 65H Playtime | Deep Bass, HiFi Stereo, Bluetooth 6.0, Microphone, Comfortable Fit, Foldable, Lightweight, Low Latency for Travel Home Office
Price
$18.96
Rating
4.5
Reviews
34.3K
Latest month sales
B0CS8WVRLQ
JBL Tune 720BT - Wireless Over-Ear Headphones - Blue | JBL Pure Bass Sound, Wireless Bluetooth 53 technology, Customize your listening experience, Hands-free calls with Voice Aware
Price
$59.95
Rating
4.5
Reviews
15.1K
Latest month sales
B0DJ8RRKVX
YUMONDEAR Bluetooth Headphones Over Ear, 80H Playtime, HiFi Stereo, 3 EQ | Soft Memory Foam Earpads, Foldable Wireless Headphones, Bluetooth 5.4, ENC Mic, Multipoint Pairing for Home, Office & Travel
Unlock to view ASIN details and product titles
Price
$12.74
Rating
4.4
Reviews
1.2K
Latest month sales
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