Blue Swimsuits For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Blue Swimsuits For Women sales on Amazon US totaled 10,700 units in July 2026 (▼ 11.2% vs. the prior month), generating an estimated $387,389 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.8% of unit volume and 45.6% of revenue, while a typical listing is priced at $33.81. The keyword itself pulled 10,115 Amazon queries over the same period (▼ 65.7% MoM).

Zooming out to the 12-month window ending July 2026, the blue swimsuits for women Top 50 moved 51,150 units and $1,752,220 in cumulative sales — an average of 4,263 units and $146,018 per month. Monthly throughput topped out at 12,050 units in June 2026 and dipped to 1,050 in October 2025, leaving the latest reading 193.2% higher than August 2025.

51.1KTotal units sold · Last 12 months
$1.8MTotal revenue · Last 12 months
10.1K▼ 65.7% MoM
Monthly search volume
$33.81Avg. price · July 2026

Blue Swimsuits For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales3.6K
Revenue$123.1K

2025/09

Sales1.4K
Revenue$48K

2025/10

Sales1.1K
Revenue$33.8K

2025/11

Sales1.2K
Revenue$37.1K

2025/12

Sales1.2K
Revenue$38.4K

2026/01

Sales2.4K
Revenue$76K

2026/02

Sales3.4K
Revenue$105.9K

2026/03

Sales6K
Revenue$202.4K

2026/04

Sales4.3K
Revenue$148K

2026/05

Sales3.8K
Revenue$129.8K

2026/06

Sales12.1K
Revenue$422.3K
10.7K

2026/07

Sales10.7K
Revenue$387.4K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

10.7K

▼ 11.2% MoM

Monthly Revenue 2026/07

$387.4K

▼ 12.2% MoM

Top 10 Market Share 2026/07

45.8%

See the Top 10 ASINs driving 45.8% of sales

Blue Swimsuits For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold blue swimsuits for women listing on Amazon US in July 2026 is ASIN B0DKFF3FN1 (Brand: Blooming Jelly), which sold 1,000 units at $27.99 apiece — equal to 9.3% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 4,900 units and $176,477 in July 2026 — 45.8% of unit volume and 45.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Blue Swimsuits For Women' on Amazon

July 2026
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45.8% Volume Share 4.9K units sold
45.6% Revenue Share $176.5K estimated
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Top 5 Volume Share breakdown

B0DKFF3FN1 9.3%
B09NVPQKKD 5.6%
B0BL77SSTT 5.6%
B0734KR26Y 4.7%
B0FSHTQ3TQ 4.7%
Others 70.1%
#1
Blooming Jelly Womens High Waisted Bikini Sets Tummy Control Swimsuits 2026

B0DKFF3FN1

Blooming Jelly Womens High Waisted Bikini Sets Tummy Control Swimsuits 2026

$27.99· 4.2·2.7K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$38.2K

latest month

Monthly Trend

12-month trend

#2
Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

B09NVPQKKD

Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

$38.99· 4.5·318 reviews
Monthly Sales

600

▲ 20.0%

vs. prior month

Revenue

$23.6K

latest month

Monthly Trend

12-month trend

#3
BMJL Womens High Waisted Bikini Sets Sporty Two piece Color Block Swimsuits

B0BL77SSTT

BMJL Womens High Waisted Bikini Sets Sporty Two piece Color Block Swimsuits

$29.79· 4.3·4.5K reviews
Monthly Sales

600

▼ 14.3%

vs. prior month

Revenue

$20.9K

latest month

Monthly Trend

12-month trend

#4
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

B0734KR26Y

baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit

$26.99· 4.4·1.6K reviews
Monthly Sales

500

▲ 66.7%

vs. prior month

Revenue

$16.4K

latest month

Monthly Trend

12-month trend

#5
ZAFUL Womens Tankini Swimsuits Smocked 2 Piece Bathing Suits Modest Tankini

B0FSHTQ3TQ

ZAFUL Womens Tankini Swimsuits Smocked 2 Piece Bathing Suits Modest Tankini

$33.14· 4.1·547 reviews
Monthly Sales

500

▼ 28.6%

vs. prior month

Revenue

$19.4K

latest month

Monthly Trend

12-month trend

#6
Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

B0DGQPQ5PS

Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

$27.99· 4.4·2.5K reviews
Monthly Sales

500

▼ 44.4%

vs. prior month

Revenue

$16K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Blue Swimsuits For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Blooming Jelly is the best-performing blue swimsuits for women brand in July 2026, moving 1,000 units across 1 ASIN for 20.4% of Top 10 volume. Holipick follows with 900 units (18.4%), ahead of Herseas on 800 units (16.3%).

Volume is spread across 8 brands, with the top three holding 55.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $27.99 to $38.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

20.4%
18.4%
16.3%
44.9%
Blooming Jelly
Holipick
Herseas
Other brands
1

Blooming Jelly

1 ASIN in Top 10

20.4%

Units

1K

Revenue

$38.2K

Avg. price

$27.99

  • Blooming Jelly Womens High Waisted Bikini Sets Tummy Control Swimsuits 2026

    B0DKFF3FN1

    $27.99·4.2·2.7K revs

    Blooming Jelly Womens High Waisted Bikini Sets Tummy Control Swimsuits 2026

    Units sold1K
2

Holipick

2 ASINs in Top 10

18.4%

Units

900

Revenue

$35.3K

Avg. price

$38.99

  • Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

    B09NVPQKKD

    $38.99·4.5·318 revs

    Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

    Units sold600
  • Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear | Chic Bandeau, Ruched Front, Full Coverage, Push Up Removable Pads, Removable Halter Straps, Beach Pool Resort

    B0FG33Y8S2

    $38.99·4.2·992 revs

    Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear | Chic Bandeau, Ruched Front, Full Coverage, Push Up Removable Pads, Removable Halter Straps, Beach Pool Resort

    Units sold300
3

Herseas

2 ASINs in Top 10

16.3%

Units

800

Revenue

$25.6K

Avg. price

$28.24

  • Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

    B0DGQPQ5PS

    $27.99·4.4·2.5K revs

    Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

    Units sold500
  • Herseas Womens Textured Bikini Sets 2 Piece Twist Front Top Sexy Swimsuits

    B0DGXV7W6B

    $28.49·4.3·1.3K revs

    Herseas Womens Textured Bikini Sets 2 Piece Twist Front Top Sexy Swimsuits

    Units sold300

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