Biz Powder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Biz Powder sales on Amazon US totaled 1,075,000 units in July 2026 (▼ 8.9% vs. the prior month), generating an estimated $13,919,840 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.4% of unit volume and 60.4% of revenue, while a typical listing is priced at $16.67. The keyword itself pulled 17,489 Amazon queries over the same period (▼ 14.4% MoM).
Zooming out to the 12-month window ending July 2026, the biz powder Top 50 moved 10,196,350 units and $136,626,153 in cumulative sales — an average of 849,696 units and $11,385,513 per month. Monthly throughput topped out at 1,179,500 units in June 2026 and dipped to 534,100 in May 2026, leaving the latest reading 36.4% higher than August 2025.
Biz Powder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.1M
▼ 8.9% MoM
Monthly Revenue 2026/07
$13.9M
▼ 13.5% MoM
Top 10 Market Share 2026/07
61.4%
Biz Powder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold biz powder listing on Amazon US in July 2026 is ASIN B01BUNHFAS (Brand: OxiClean), which sold 100,000 units at $11.78 apiece — equal to 9.3% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 660,000 units and $8,406,500 in July 2026 — 61.4% of unit volume and 60.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Biz Powder' on Amazon
July 2026
Is 61.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B01BUNHFAS
OxiClean Odor Blasters Versatile Odor and Stain Remover Powder, 5 lb | Eliminates Tough Odors, Laundry Stain Remover, Oxygen-Powered Cleaning, Multi-Purpose Cleaner, Color Safe Formula
100K
▲ 0.0%vs. prior month
$1M
latest month
12-month trend
B01EIG6A4Q
Miss Mouth's Miss Mouth's Messy Eater Stain Treater Spray, Laundry Stain Remover, 4 Oz | Newborn & Baby Essentials; Cleans Off Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
90K
▼ 10.0%vs. prior month
$717.3K
latest month
12-month trend
B0029XNTEU
Church & Dwight Co 03020 Arm & Hammer Super Washing Soda
70K
▲ 0.0%vs. prior month
$242.9K
latest month
12-month trend
B00IA9QTAI
OxiClean White Revive Laundry Whitener and Stain Remover Powder, 5 lb | Use with Detergent, 40% Better Whitening, Remove Stains, Chlorine Bleach Alternative, Color Safe, HE & Standard Washer Safe
60K
▲ 0.0%vs. prior month
$664.8K
latest month
12-month trend
B0FGDT2PWW
Downy Unstopables Unlimited Collection In Wash Laundry Scent Booster Beads, No. 26, Fine Fragrance, Long Lasting Fresh Scent Beads, 21.1 oz
60K
▼ 25.0%vs. prior month
$958.2K
latest month
12-month trend
B01N6BP63M
Lysol Laundry Sanitizer Additive, Bacteria-Causing Laundry Odor Eliminator, Detergent Additive, Crisp Linen, 90oz
60K
▼ 14.3%vs. prior month
$778.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Biz Powder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OxiClean is the best-performing biz powder brand in July 2026, moving 160,000 units across 2 ASINs for 24.2% of Top 10 volume. Arm & Hammer follows with 120,000 units (18.2%), ahead of ACTIVE on 110,000 units (16.7%).
Volume is spread across 7 brands, with the top three holding 59.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.38 to $18.53, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OxiClean
2 ASINs in Top 10
24.2%
Units
160K
Revenue
$1.7M
Avg. price
$11.79
B01BUNHFAS
$11.78·★4.8·47.9K revsOxiClean Odor Blasters Versatile Odor and Stain Remover Powder, 5 lb | Eliminates Tough Odors, Laundry Stain Remover, Oxygen-Powered Cleaning, Multi-Purpose Cleaner, Color Safe Formula
Units sold100KB00IA9QTAI
$11.79·★4.7·46.3K revsOxiClean White Revive Laundry Whitener and Stain Remover Powder, 5 lb | Use with Detergent, 40% Better Whitening, Remove Stains, Chlorine Bleach Alternative, Color Safe, HE & Standard Washer Safe
Units sold60K
Arm & Hammer
2 ASINs in Top 10
18.2%
Units
120K
Revenue
$961.4K
Avg. price
$8.38
B0029XNTEU
$2.38·★4.8·57.1K revsChurch & Dwight Co 03020 Arm & Hammer Super Washing Soda
Units sold70KB0GSPD9FZ6
$14.37·★4.7·3.4K revsArm & Hammer Plus OxiClean with Odor Blasters Liquid Laundry Detergent | Laundry Odor Remover, Attacks Stains, Fresh Burst Scent, 154 Loads, 200.2 Fl Oz
Units sold50K
ACTIVE
2 ASINs in Top 10
16.7%
Units
110K
Revenue
$2.1M
Avg. price
$18.53
B08DVFZTTG
$20.95·★4.6·150.1K revsWashing Machine Cleaner Descaler 24 Pack - Deep Cleaning Tablets For HE Front Loader & Top Load Washer, Septic Safe Eco-Friendly Deodorizer, Clean Inside Drum and Laundry Tub Seal - 12 Month Supply
Units sold60KB0CJH9DRM6
$16.11·★4.5·7.6K revsEnzyme Laundry Booster Odor Remover - 2 lbs Unscented Enzymatic Clothes Stain Cleaner Powder, Natural Deodorizer with Bio Active Enzymes, Detergent Additive Eliminator for Sweat, Oil, Blood - 64 Loads
Units sold50K
Trending Biz Powder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0DSR37SXN leads positive momentum with ▲ 300.0% MoM growth on 2K units, with B00I8YAT42 close behind at ▲ 200.0% MoM on 30K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DSR37SXN
Arm & Hammer Deep Clean Odor Formula Liquid Laundry Detergent | Radiant Burst Scent, 150 Fl Oz, 100 Loads
Price
$14.37
Rating
4.7
Reviews
2.5K
Latest month sales
B00I8YAT42
OxiClean Versatile Stain Remover Powder, 5 lb | 101+ Household Uses, Tough Stain Removal, Laundry Booster, Multi-Surface Cleaning, Color Safe, Chlorine Free
Price
$11.78
Rating
4.8
Reviews
28.6K
Latest month sales
B0FG58W4KG
Gain Flings! "Wicked: For Good" Limited Edition Laundry Detergent Pacs, 42 Count, Fantabulous Floral Scent, 3 in 1 HE Detergent Pacs with Oxi Boost and Febreeze
Unlock to view ASIN details and product titles
Price
$10.25
Rating
4.8
Reviews
5.8K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this biz powder report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card