Bird Feeders Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Bird Feeders sales on Amazon US totaled 302,000 units in July 2026 (▼ 19.9% vs. the prior month), generating an estimated $4,707,234 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.2% of unit volume and 58.3% of revenue, while a typical listing is priced at $29.86. The keyword itself pulled 29,769 Amazon queries over the same period (▼ 14.2% MoM).

Zooming out to the 12-month window ending July 2026, the bird feeders Top 50 moved 2,637,300 units and $45,089,849 in cumulative sales — an average of 219,775 units and $3,757,487 per month. Monthly throughput topped out at 377,200 units in June 2026 and dipped to 104,200 in October 2025, leaving the latest reading 59.7% higher than August 2025.

2.6MTotal units sold · Last 12 months
$45.1MTotal revenue · Last 12 months
29.8K▼ 14.2% MoM
Monthly search volume
$29.86Avg. price · July 2026

Bird Feeders Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales189.1K
Revenue$3M

2025/09

Sales136.3K
Revenue$2M

2025/10

Sales104.2K
Revenue$1.8M

2025/11

Sales115.6K
Revenue$2.2M

2025/12

Sales182.9K
Revenue$4.2M

2026/01

Sales140.1K
Revenue$2.2M

2026/02

Sales182.8K
Revenue$3.1M

2026/03

Sales263.5K
Revenue$4.1M

2026/04

Sales362.3K
Revenue$5.8M

2026/05

Sales281.3K
Revenue$5.3M

2026/06

Sales377.2K
Revenue$6.7M
302K

2026/07

Sales302K
Revenue$4.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

302K

▼ 19.9% MoM

Monthly Revenue 2026/07

$4.7M

▼ 29.4% MoM

Top 10 Market Share 2026/07

76.2%

See the Top 10 ASINs driving 76.2% of sales

Bird Feeders Market Share & Sales Concentration on Amazon US — July 2026

The most-sold bird feeders listing on Amazon US in July 2026 is ASIN B007FJ0FJU (Brand: Kaytee), which sold 60,000 units at $9.99 apiece — equal to 19.9% of every unit tracked in this report and 20% ahead of the No. 2 listing.

The Top 10 ASINs account for 230,000 units and $2,746,590 in July 2026 — 76.2% of unit volume and 58.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Bird Feeders' on Amazon

July 2026
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76.2% Volume Share 230K units sold
58.3% Revenue Share $2.7M estimated
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Top 5 Volume Share breakdown

B007FJ0FJU 19.9%
B00LHE5OSQ 16.6%
B0055INY1Y 16.6%
B01B9KPVRQ 9.9%
B0CQX8B5K9 3.3%
Others 33.8%
#1
Kaytee Hummingbird ElectroNectar Wild Bird Food, Ready to Use, 64 Ounces

B007FJ0FJU

Kaytee Hummingbird ElectroNectar Wild Bird Food, Ready to Use, 64 Ounces

$9.99· 4.6·29K reviews
Monthly Sales

60K

▼ 14.3%

vs. prior month

Revenue

$599.4K

latest month

Monthly Trend

12-month trend

#2
Wagner's 53002 Farmer's Delight Wild Bird Food with Cherry Flavor, 10-Pound Bag

B00LHE5OSQ

Wagner's 53002 Farmer's Delight Wild Bird Food with Cherry Flavor, 10-Pound Bag

$12.48· 4.5·21.8K reviews
Monthly Sales

50K

▼ 28.6%

vs. prior month

Revenue

$663K

latest month

Monthly Trend

12-month trend

#3
Kaytee Nut & Fruit Wild Bird Seed, 5 lb

B0055INY1Y

Kaytee Nut & Fruit Wild Bird Seed, 5 lb

$12.59· 4.7·17.8K reviews
Monthly Sales

50K

▼ 16.7%

vs. prior month

Revenue

$629.5K

latest month

Monthly Trend

12-month trend

#4
Kaytee All American Wild Bird Food Seed Blend for Cardinals, Blue Jays, Finches & Other Outdoor Wild Birds, 5 Pounds

B01B9KPVRQ

Kaytee All American Wild Bird Food Seed Blend for Cardinals, Blue Jays, Finches & Other Outdoor Wild Birds, 5 Pounds

$5.99· 4.6·5.9K reviews
Monthly Sales

30K

▲ 50.0%

vs. prior month

Revenue

$179.7K

latest month

Monthly Trend

12-month trend

#5
FEED GARDEN Glass Hummingbird Feeder for Outdoors Hanging, 16 oz Leak-Proof Nectar Feeder with Bee Guards & Ant Moat, 4 Metal Flower Feeding Ports, 360° Perch Ring, Easy Refill & Clean, Red

B0CQX8B5K9

FEED GARDEN Glass Hummingbird Feeder for Outdoors Hanging, 16 oz Leak-Proof Nectar Feeder with Bee Guards & Ant Moat, 4 Metal Flower Feeding Ports, 360° Perch Ring, Easy Refill & Clean, Red

$14.23· 4.5·6.5K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$155K

latest month

Monthly Trend

12-month trend

#6
Daoeny 35In Metal Bird Bath for Outside, Vintage Freestanding Birdbaths & Birdfeeder, Bird Baths Feeder Bowl for Outdoors Garden Patio Yard Lawn Decor, Upgraded 5-Pronged Base (Antique Bronze)

B0CZ63PY86

Daoeny 35In Metal Bird Bath for Outside, Vintage Freestanding Birdbaths & Birdfeeder, Bird Baths Feeder Bowl for Outdoors Garden Patio Yard Lawn Decor, Upgraded 5-Pronged Base (Antique Bronze)

$21.99· 4.3·2.7K reviews
Monthly Sales

7K

▼ 12.5%

vs. prior month

Revenue

$165.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Bird Feeders Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Kaytee is the best-performing bird feeders brand in July 2026, moving 140,000 units across 3 ASINs for 60.9% of Top 10 volume. Wagner's follows with 50,000 units (21.7%), ahead of FEED GARDEN on 16,000 units (7.0%).

With 7 brands splitting the Top 10 and 89.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.52 to $14.61, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

60.9%
21.7%
10.4%
Kaytee
Wagner's
FEED GARDEN
Other brands
1

Kaytee

3 ASINs in Top 10

60.9%

Units

140K

Revenue

$1.4M

Avg. price

$9.52

  • Kaytee Hummingbird ElectroNectar Wild Bird Food, Ready to Use, 64 Ounces

    B007FJ0FJU

    $9.99·4.6·29K revs

    Kaytee Hummingbird ElectroNectar Wild Bird Food, Ready to Use, 64 Ounces

    Units sold60K
  • Kaytee Nut & Fruit Wild Bird Seed, 5 lb

    B0055INY1Y

    $12.59·4.7·17.8K revs

    Kaytee Nut & Fruit Wild Bird Seed, 5 lb

    Units sold50K
  • Kaytee All American Wild Bird Food Seed Blend for Cardinals, Blue Jays, Finches & Other Outdoor Wild Birds, 5 Pounds

    B01B9KPVRQ

    $5.99·4.6·5.9K revs

    Kaytee All American Wild Bird Food Seed Blend for Cardinals, Blue Jays, Finches & Other Outdoor Wild Birds, 5 Pounds

    Units sold30K
2

Wagner's

1 ASIN in Top 10

21.7%

Units

50K

Revenue

$663K

Avg. price

$12.48

  • Wagner's 53002 Farmer's Delight Wild Bird Food with Cherry Flavor, 10-Pound Bag

    B00LHE5OSQ

    $12.48·4.5·21.8K revs

    Wagner's 53002 Farmer's Delight Wild Bird Food with Cherry Flavor, 10-Pound Bag

    Units sold50K
3

FEED GARDEN

2 ASINs in Top 10

7.0%

Units

16K

Revenue

$241.8K

Avg. price

$14.61

  • FEED GARDEN Glass Hummingbird Feeder for Outdoors Hanging, 16 oz Leak-Proof Nectar Feeder with Bee Guards & Ant Moat, 4 Metal Flower Feeding Ports, 360° Perch Ring, Easy Refill & Clean, Red

    B0CQX8B5K9

    $14.23·4.5·6.5K revs

    FEED GARDEN Glass Hummingbird Feeder for Outdoors Hanging, 16 oz Leak-Proof Nectar Feeder with Bee Guards & Ant Moat, 4 Metal Flower Feeding Ports, 360° Perch Ring, Easy Refill & Clean, Red

    Units sold10K
  • FEED GARDEN Saucer Hummingbird Feeders for Outdoors Hanging, 2 Pack 16oz Leak-Proof Nectar Feeder with Bee Guards Built-in Ant Moat, 5 Feeding Ports, Wide Mouth Easy Refill & Clean, BPA-Free,Red

    B094R1P1DH

    $14.99·4.4·4.4K revs

    FEED GARDEN Saucer Hummingbird Feeders for Outdoors Hanging, 2 Pack 16oz Leak-Proof Nectar Feeder with Bee Guards Built-in Ant Moat, 5 Feeding Ports, Wide Mouth Easy Refill & Clean, BPA-Free,Red

    Units sold6K

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