Bikini Skirt Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Bikini Skirt sales on Amazon US totaled 37,650 units in July 2026 (▼ 1.2% vs. the prior month), generating an estimated $620,270 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.4% of unit volume and 45.9% of revenue, while a typical listing is priced at $22.78. The keyword itself pulled 2,561 Amazon queries over the same period (▼ 56.5% MoM).

Zooming out to the 12-month window ending July 2026, the bikini skirt Top 50 moved 197,300 units and $3,328,366 in cumulative sales — an average of 16,442 units and $277,364 per month. Monthly throughput topped out at 38,100 units in June 2026 and dipped to 6,550 in December 2025, leaving the latest reading 177.9% higher than August 2025.

197.3KTotal units sold · Last 12 months
$3.3MTotal revenue · Last 12 months
2.6K▼ 56.5% MoM
Monthly search volume
$22.78Avg. price · July 2026

Bikini Skirt Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales13.6K
Revenue$241.5K

2025/09

Sales7.3K
Revenue$104.9K

2025/10

Sales8.3K
Revenue$103.1K

2025/11

Sales8.2K
Revenue$94.6K

2025/12

Sales6.5K
Revenue$96.2K

2026/01

Sales11.2K
Revenue$194.2K

2026/02

Sales13.8K
Revenue$265.8K

2026/03

Sales21.4K
Revenue$381.2K

2026/04

Sales18.3K
Revenue$297.9K

2026/05

Sales13.1K
Revenue$209.7K

2026/06

Sales38.1K
Revenue$719.1K
37.6K

2026/07

Sales37.6K
Revenue$620.3K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

37.6K

▼ 1.2% MoM

Monthly Revenue 2026/07

$620.3K

▼ 13.7% MoM

Top 10 Market Share 2026/07

66.4%

See the Top 10 ASINs driving 66.4% of sales

Bikini Skirt Market Share & Sales Concentration on Amazon US — July 2026

The most-sold bikini skirt listing on Amazon US in July 2026 is ASIN B0FLXTFJWL (Brand: CHICGAL), which sold 10,000 units at $9.99 apiece — equal to 26.6% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 25,000 units and $284,580 in July 2026 — 66.4% of unit volume and 45.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Bikini Skirt' on Amazon

July 2026
ASINSIGHT Logo
66.4% Volume Share 25K units sold
45.9% Revenue Share $284.6K estimated
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Top 5 Volume Share breakdown

B0FLXTFJWL 26.6%
B0DXBTVZM2 10.6%
B08QZ6S3VS 8.0%
B0F4KGJZTZ 5.3%
B0F53X9LYR 2.7%
Others 46.9%
#1
CHICGAL 2 Pieces Women Beach Sarong Bathing Suit Sheer Bikini Swimsuit Cover Ups

B0FLXTFJWL

CHICGAL 2 Pieces Women Beach Sarong Bathing Suit Sheer Bikini Swimsuit Cover Ups

$9.99·★ 4.5·2.5K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$92K

latest month

Monthly Trend

12-month trend

#2
Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

B0DXBTVZM2

Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

$7.99·★ 4.5·848 reviews
Monthly Sales

4K

▲ 100.0%

vs. prior month

Revenue

$29.8K

latest month

Monthly Trend

12-month trend

#3
CHICGAL Swimsuit Coverups for Women Sarong Beach Bikini Chiffon Wrap for Swimwear

B08QZ6S3VS

CHICGAL Swimsuit Coverups for Women Sarong Beach Bikini Chiffon Wrap for Swimwear

$7.99·★ 4.5·9.3K reviews
Monthly Sales

3K

▲ 50.0%

vs. prior month

Revenue

$22.9K

latest month

Monthly Trend

12-month trend

#4
Eicolorte Womens Beach Cover Up Chiffon Sheer Bikini Beach Swimsuit Coverup Sarong Pareo Wraps for Women

B0F4KGJZTZ

Eicolorte Womens Beach Cover Up Chiffon Sheer Bikini Beach Swimsuit Coverup Sarong Pareo Wraps for Women

$12.99·★ 4.4·441 reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$24.4K

latest month

Monthly Trend

12-month trend

#5
Eicolorte Beach Sarong Pareo Womens Semi-Sheer Swimwear Cover Ups Short Skirt with Tassels

B0F53X9LYR

Eicolorte Beach Sarong Pareo Womens Semi-Sheer Swimwear Cover Ups Short Skirt with Tassels

$9.99·★ 4.6·9.7K reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$9.4K

latest month

Monthly Trend

12-month trend

#6
Soothfeel Women's Swim Skirt Bathing Suit High Waisted with Pocket | Built-In Shorts, Tummy Control Tankini Bottoms, Ruffle Design, Quick-Dry Fabric for Swimsuit, Beach & Pool

B0CR1BKY5X

Soothfeel Women's Swim Skirt Bathing Suit High Waisted with Pocket | Built-In Shorts, Tummy Control Tankini Bottoms, Ruffle Design, Quick-Dry Fabric for Swimsuit, Beach & Pool

$19.98·★ 4.5·2K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$20K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Bikini Skirt Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

CHICGAL is the best-performing bikini skirt brand in July 2026, moving 13,000 units across 2 ASINs for 52.0% of Top 10 volume. Rossopesca follows with 4,000 units (16.0%), ahead of Eicolorte on 4,000 units (16.0%).

With 7 brands splitting the Top 10 and 84.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $11.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

52.0%
16.0%
16.0%
16.0%
CHICGAL
Rossopesca
Eicolorte
Other brands
1

CHICGAL

2 ASINs in Top 10

52.0%

Units

13K

Revenue

$114.9K

Avg. price

$8.99

  • CHICGAL 2 Pieces Women Beach Sarong Bathing Suit Sheer Bikini Swimsuit Cover Ups

    B0FLXTFJWL

    $9.99·★4.5·2.5K revs

    CHICGAL 2 Pieces Women Beach Sarong Bathing Suit Sheer Bikini Swimsuit Cover Ups

    Units sold10K
  • CHICGAL Swimsuit Coverups for Women Sarong Beach Bikini Chiffon Wrap for Swimwear

    B08QZ6S3VS

    $7.99·★4.5·9.3K revs

    CHICGAL Swimsuit Coverups for Women Sarong Beach Bikini Chiffon Wrap for Swimwear

    Units sold3K
2

Rossopesca

1 ASIN in Top 10

16.0%

Units

4K

Revenue

$29.8K

Avg. price

$7.99

  • Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

    B0DXBTVZM2

    $7.99·★4.5·848 revs

    Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

    Units sold4K
3

Eicolorte

3 ASINs in Top 10

16.0%

Units

4K

Revenue

$48.1K

Avg. price

$11.99

  • Eicolorte Womens Beach Cover Up Chiffon Sheer Bikini Beach Swimsuit Coverup Sarong Pareo Wraps for Women

    B0F4KGJZTZ

    $12.99·★4.4·441 revs

    Eicolorte Womens Beach Cover Up Chiffon Sheer Bikini Beach Swimsuit Coverup Sarong Pareo Wraps for Women

    Units sold2K
  • Eicolorte Beach Sarong Pareo Womens Semi-Sheer Swimwear Cover Ups Short Skirt with Tassels

    B0F53X9LYR

    $9.99·★4.6·9.7K revs

    Eicolorte Beach Sarong Pareo Womens Semi-Sheer Swimwear Cover Ups Short Skirt with Tassels

    Units sold1K
  • Eicolorte Sarong Cover Up Womens Beach Cover Up Bikini Bathing Suit Swimsuit Swimwear Coverup Sarong Pareo Wraps for Women

    B0CPPVFMCB

    $12.99·★4.5·2K revs

    Eicolorte Sarong Cover Up Womens Beach Cover Up Bikini Bathing Suit Swimsuit Swimwear Coverup Sarong Pareo Wraps for Women

    Units sold1K

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