Beats Studio Buds Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Beats Studio Buds sales on Amazon US totaled 65,150 units in July 2026 (▼ 48.5% vs. the prior month), generating an estimated $6,819,595 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.3% of unit volume and 78.6% of revenue, while a typical listing is priced at $103.65. The keyword itself pulled 25,603 Amazon queries over the same period (▲ 9.2% MoM).
Zooming out to the 12-month window ending July 2026, the beats studio buds Top 50 moved 1,162,950 units and $125,857,964 in cumulative sales — an average of 96,913 units and $10,488,164 per month. Monthly throughput topped out at 136,400 units in December 2025 and dipped to 53,700 in May 2026, leaving the latest reading 42.6% lower than August 2025.
Beats Studio Buds Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
65.2K
▼ 48.5% MoM
Monthly Revenue 2026/07
$6.8M
▼ 50.1% MoM
Top 10 Market Share 2026/07
78.3%
Beats Studio Buds Market Share & Sales Concentration on Amazon US — July 2026
The most-sold beats studio buds listing on Amazon US in July 2026 is ASIN B08L6ZYW21 (Brand: Beats), which sold 9,000 units at $45.13 apiece — equal to 13.8% of every unit tracked in this report and 13% ahead of the No. 2 listing.
The Top 10 ASINs account for 51,000 units and $5,359,790 in July 2026 — 78.3% of unit volume and 78.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Beats Studio Buds' on Amazon
July 2026
Is 78.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08L6ZYW21
Beats Flex Wireless Earbuds - Apple W1 Headphone Chip, Magnetic Earphones, Class 1 Bluetooth, 12 Hours of Listening Time, Built-in Microphone - Black
9K
▲ 50.0%vs. prior month
$438.8K
latest month
12-month trend
B0CXGXT6W8
JLab Go Air Pop+ True Wireless Earbuds, in Ear Headphones, Bluetooth Earphones, 35H Playtime Ear Buds, Bluetooth Earbuds with Microphone, USB-C Charging Case, Dual Connect, EQ3 Sound, Black
8K
▲ 14.3%vs. prior month
$199K
latest month
12-month trend
B0DT2344N3
Beats Powerbeats Pro 2 - Wireless Noise Cancelling Workout Earbuds with Secure- Fit Earhooks, Up to 45-Hour Battery with Charging Case, Sweat & Water Resistant, Heart Rate Monitoring - Jet Black
6K
▼ 40.0%vs. prior month
$1.4M
latest month
12-month trend
B0C2W1KLSS
Beats Studio Buds + | True Wireless Noise Cancelling Earbuds, Enhanced Apple & Android Compatibility, Built-in Microphone, Sweat Resistant Bluetooth Headphones, Spatial Audio - Black/Gold
5K
▼ 50.0%vs. prior month
$659.9K
latest month
12-month trend
B0CZPGX972
Beats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Cloud Pink
5K
▼ 50.0%vs. prior month
$710.8K
latest month
12-month trend
B0D3J85SX4
Beats Solo Buds - Wireless Bluetooth Earbuds | 18 Hours of Battery Life | Apple & Android Compatibility | Built-in Microphone - Matte Black
5K
▼ 16.7%vs. prior month
$349.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Beats Studio Buds Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Beats is the best-performing beats studio buds brand in July 2026, moving 36,000 units across 7 ASINs for 70.6% of Top 10 volume. JLab follows with 8,000 units (15.7%), ahead of JBL on 4,000 units (7.8%).
With 4 brands splitting the Top 10 and 94.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $24.88 to $151.85, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Beats
7 ASINs in Top 10
70.6%
Units
36K
Revenue
$4.8M
Avg. price
$151.85
B08L6ZYW21
$45.13·★4.2·60.6K revsBeats Flex Wireless Earbuds - Apple W1 Headphone Chip, Magnetic Earphones, Class 1 Bluetooth, 12 Hours of Listening Time, Built-in Microphone - Black
Units sold9KB0DT2344N3
$249.00·★4.1·5.5K revsBeats Powerbeats Pro 2 - Wireless Noise Cancelling Workout Earbuds with Secure- Fit Earhooks, Up to 45-Hour Battery with Charging Case, Sweat & Water Resistant, Heart Rate Monitoring - Jet Black
Units sold6KB0C2W1KLSS
$149.95·★3.9·7.6K revsBeats Studio Buds + | True Wireless Noise Cancelling Earbuds, Enhanced Apple & Android Compatibility, Built-in Microphone, Sweat Resistant Bluetooth Headphones, Spatial Audio - Black/Gold
Units sold5KB0CZPGX972
$129.95·★4.6·28.7K revsBeats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Cloud Pink
Units sold5KB0D3J85SX4
$69.95·★4.2·7.3K revsBeats Solo Buds - Wireless Bluetooth Earbuds | 18 Hours of Battery Life | Apple & Android Compatibility | Built-in Microphone - Matte Black
Units sold5KB0C8PR4W22
$169.95·★4.5·29.2K revsBeats Studio Pro Premium Wireless Over-Ear Headphones- Up to 40-Hour Battery Life, Active Noise Cancelling, Great for Travel & Commuting, USB-C Lossless Audio, Apple & Android Compatible -Black
Units sold4KB0C8PT7DF5
$249.00·★4.5·29.2K revsBeats Studio Pro Premium Wireless Over-Ear Headphones- Up to 40-Hour Battery Life, Active Noise Cancelling, Great for Travel & Commuting, USB-C Lossless Audio, Apple & Android Compatible - Deep Brown
Units sold2K
JLab
1 ASIN in Top 10
15.7%
Units
8K
Revenue
$199K
Avg. price
$24.88
B0CXGXT6W8
$24.88·★4.4·25K revsJLab Go Air Pop+ True Wireless Earbuds, in Ear Headphones, Bluetooth Earphones, 35H Playtime Ear Buds, Bluetooth Earbuds with Microphone, USB-C Charging Case, Dual Connect, EQ3 Sound, Black
Units sold8K
JBL
1 ASIN in Top 10
7.8%
Units
4K
Revenue
$222.1K
Avg. price
$64.95
B0DN495FZ3
$64.95·★3.8·1.3K revsJBL Vibe Buds 2 - Noise Cancelling Earbuds - Black | JBL Pure Bass sound, Active Noise Cancelling with Smart Ambient, 4 mics for crisp, clear calls, Water and dust resistant
Units sold4K
Trending Beats Studio Buds Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B08L6ZYW21 booked 9K units at $45.13, with ▲ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08L6ZYW21
Beats Flex Wireless Earbuds - Apple W1 Headphone Chip, Magnetic Earphones, Class 1 Bluetooth, 12 Hours of Listening Time, Built-in Microphone - Black
Price
$45.13
Rating
4.2
Reviews
60.6K
Latest month sales
B0D3J85SX4
Beats Solo Buds - Wireless Bluetooth Earbuds | 18 Hours of Battery Life | Apple & Android Compatibility | Built-in Microphone - Matte Black
Price
$69.95
Rating
4.2
Reviews
7.3K
Latest month sales
B0DN495FZ3
JBL Vibe Buds 2 - Noise Cancelling Earbuds - Black | JBL Pure Bass sound, Active Noise Cancelling with Smart Ambient, 4 mics for crisp, clear calls, Water and dust resistant
Unlock to view ASIN details and product titles
Price
$64.95
Rating
3.8
Reviews
1.3K
Latest month sales
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