Beads Bulk Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Beads Bulk sales on Amazon US totaled 144,500 units in July 2026 (▼ 4.0% vs. the prior month), generating an estimated $1,887,030 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.7% of unit volume and 48.2% of revenue, while a typical listing is priced at $12.80. The keyword itself pulled 13,878 Amazon queries over the same period (▼ 5.0% MoM).

Zooming out to the 12-month window ending July 2026, the beads bulk Top 50 moved 1,286,450 units and $15,649,177 in cumulative sales — an average of 107,204 units and $1,304,098 per month. Monthly throughput topped out at 155,000 units in December 2025 and dipped to 71,700 in May 2026, leaving the latest reading 56.2% higher than August 2025.

1.3MTotal units sold · Last 12 months
$15.6MTotal revenue · Last 12 months
13.9K▼ 5.0% MoM
Monthly search volume
$12.80Avg. price · July 2026

Beads Bulk Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales92.5K
Revenue$964.1K

2025/09

Sales88.5K
Revenue$967.3K

2025/10

Sales101.4K
Revenue$1.1M

2025/11

Sales131.4K
Revenue$1.5M

2025/12

Sales155K
Revenue$2.4M

2026/01

Sales84.2K
Revenue$948.2K

2026/02

Sales96.6K
Revenue$1.1M

2026/03

Sales76.8K
Revenue$923.9K

2026/04

Sales93.3K
Revenue$1.1M

2026/05

Sales71.7K
Revenue$877.8K

2026/06

Sales150.5K
Revenue$1.9M
144.5K

2026/07

Sales144.5K
Revenue$1.9M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

144.5K

▼ 4.0% MoM

Monthly Revenue 2026/07

$1.9M

▼ 0.2% MoM

Top 10 Market Share 2026/07

45.7%

See the Top 10 ASINs driving 45.7% of sales

Beads Bulk Market Share & Sales Concentration on Amazon US — July 2026

The most-sold beads bulk listing on Amazon US in July 2026 is ASIN B0DM17RG22 (Brand: Funtopia), which sold 9,000 units at $9.99 apiece — equal to 6.2% of every unit tracked in this report and 13% ahead of the No. 2 listing.

The Top 10 ASINs account for 66,000 units and $909,020 in July 2026 — 45.7% of unit volume and 48.2% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Beads Bulk' on Amazon

July 2026
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45.7% Volume Share 66K units sold
48.2% Revenue Share $909K estimated
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Top 5 Volume Share breakdown

B0DM17RG22 6.2%
B089W5JG2F 5.5%
B0CQJDDSN7 5.5%
B0B4BX6SY2 4.8%
B0CGHHKP7N 4.8%
Others 73.0%
#1
Funtopia 1368pcs 6mm Glass Beads for Bracelets Jewelry Making Supplies | 34 Colors Crystal Round Glass Beads for DIY Earrings Necklace Crafts with Spacer Beads and Charms, Solid and Gradient Colors

B0DM17RG22

Funtopia 1368pcs 6mm Glass Beads for Bracelets Jewelry Making Supplies | 34 Colors Crystal Round Glass Beads for DIY Earrings Necklace Crafts with Spacer Beads and Charms, Solid and Gradient Colors

$9.99· 4.7·2.2K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$101.5K

latest month

Monthly Trend

12-month trend

#2
LUSTEMBER Stretchy String for Bracelets, 4 Rolls 1 mm Sturdy Elastic String Elastic Cord for Jewelry Making, Necklaces, Beading (2 Black+ 2 White)

B089W5JG2F

LUSTEMBER Stretchy String for Bracelets, 4 Rolls 1 mm Sturdy Elastic String Elastic Cord for Jewelry Making, Necklaces, Beading (2 Black+ 2 White)

$9.99· 4.8·3.8K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

#3
LIS HEGENSA 24Color 1000PCS Kandi Pony Beads Bracelets Jewelry Making Kits | Necklace Hair Braiding Letter Beads and Charms for DIY Hair Braiding, Craft and Gift for Girls

B0CQJDDSN7

LIS HEGENSA 24Color 1000PCS Kandi Pony Beads Bracelets Jewelry Making Kits | Necklace Hair Braiding Letter Beads and Charms for DIY Hair Braiding, Craft and Gift for Girls

$6.99· 4.6·2.4K reviews
Monthly Sales

8K

▲ 14.3%

vs. prior month

Revenue

$54.2K

latest month

Monthly Trend

12-month trend

#4
leitait Girls Toys Bracelet Making Kit -3400pcs Charm Jewelry Making Kit Supplies,Unicorn/Mermaid Crafts Birthday Christmas Gifts for Girls Ages 5 6 7 8 9 10 11 12 Years Old

B0B4BX6SY2

leitait Girls Toys Bracelet Making Kit -3400pcs Charm Jewelry Making Kit Supplies,Unicorn/Mermaid Crafts Birthday Christmas Gifts for Girls Ages 5 6 7 8 9 10 11 12 Years Old

$19.99· 4.6·4.2K reviews
Monthly Sales

7K

▼ 22.2%

vs. prior month

Revenue

$137.1K

latest month

Monthly Trend

12-month trend

#5
YMSDZHL Alphabet Beads A-Z 1300Pcs Letter Bead for Bracelet Jewelry Making | Acrylic 4x7mm Round Alphabet Beads Kits,Black Digit and Colorful Smile Beads for Bracelets Making Kits

B0CGHHKP7N

YMSDZHL Alphabet Beads A-Z 1300Pcs Letter Bead for Bracelet Jewelry Making | Acrylic 4x7mm Round Alphabet Beads Kits,Black Digit and Colorful Smile Beads for Bracelets Making Kits

$5.69· 4.7·1.7K reviews
Monthly Sales

7K

▼ 12.5%

vs. prior month

Revenue

$40.3K

latest month

Monthly Trend

12-month trend

#6
Simetufy 1200Pcs Pony Beads for Bracelet Making, Multi-Colored 6x9mm | 24 Colors Plastic Kandi Beads for Hair Braiding DIY Key Chains Crafts Kandi Jewelry Ornaments Decorations

B09LPZWSX8

Simetufy 1200Pcs Pony Beads for Bracelet Making, Multi-Colored 6x9mm | 24 Colors Plastic Kandi Beads for Hair Braiding DIY Key Chains Crafts Kandi Jewelry Ornaments Decorations

$6.99· 4.7·4.4K reviews
Monthly Sales

6K

▲ 0.0%

vs. prior month

Revenue

$35.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Beads Bulk Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Simetufy is the best-performing beads bulk brand in July 2026, moving 12,000 units across 2 ASINs for 18.2% of Top 10 volume. Funtopia follows with 9,000 units (13.6%), ahead of LUSTEMBER on 8,000 units (12.1%).

Volume is spread across 9 brands, with the top three holding 43.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $18.49, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

18.2%
13.6%
12.1%
56.1%
Simetufy
Funtopia
LUSTEMBER
Other brands
1

Simetufy

2 ASINs in Top 10

18.2%

Units

12K

Revenue

$209.9K

Avg. price

$18.49

  • Simetufy 1200Pcs Pony Beads for Bracelet Making, Multi-Colored 6x9mm | 24 Colors Plastic Kandi Beads for Hair Braiding DIY Key Chains Crafts Kandi Jewelry Ornaments Decorations

    B09LPZWSX8

    $6.99·4.7·4.4K revs

    Simetufy 1200Pcs Pony Beads for Bracelet Making, Multi-Colored 6x9mm | 24 Colors Plastic Kandi Beads for Hair Braiding DIY Key Chains Crafts Kandi Jewelry Ornaments Decorations

    Units sold6K
  • Simetufy 10000Pcs Pony Beads Bulk 30 Colors for Kandi Bracelet Making | DIY Key Chains Rainbow Hair Braiding Kids Jewelry Crafts Gifts (5.73lb,3 Tier Stackable Organizer)

    B0FPQ4S2TR

    $29.99·4.7·585 revs

    Simetufy 10000Pcs Pony Beads Bulk 30 Colors for Kandi Bracelet Making | DIY Key Chains Rainbow Hair Braiding Kids Jewelry Crafts Gifts (5.73lb,3 Tier Stackable Organizer)

    Units sold6K
2

Funtopia

1 ASIN in Top 10

13.6%

Units

9K

Revenue

$101.5K

Avg. price

$9.99

  • Funtopia 1368pcs 6mm Glass Beads for Bracelets Jewelry Making Supplies | 34 Colors Crystal Round Glass Beads for DIY Earrings Necklace Crafts with Spacer Beads and Charms, Solid and Gradient Colors

    B0DM17RG22

    $9.99·4.7·2.2K revs

    Funtopia 1368pcs 6mm Glass Beads for Bracelets Jewelry Making Supplies | 34 Colors Crystal Round Glass Beads for DIY Earrings Necklace Crafts with Spacer Beads and Charms, Solid and Gradient Colors

    Units sold9K
3

LUSTEMBER

1 ASIN in Top 10

12.1%

Units

8K

Revenue

$79.9K

Avg. price

$9.99

  • LUSTEMBER Stretchy String for Bracelets, 4 Rolls 1 mm Sturdy Elastic String Elastic Cord for Jewelry Making, Necklaces, Beading (2 Black+ 2 White)

    B089W5JG2F

    $9.99·4.8·3.8K revs

    LUSTEMBER Stretchy String for Bracelets, 4 Rolls 1 mm Sturdy Elastic String Elastic Cord for Jewelry Making, Necklaces, Beading (2 Black+ 2 White)

    Units sold8K

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