Bases Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bases sales on Amazon US totaled 152,800 units in July 2026 (▼ 23.5% vs. the prior month), generating an estimated $4,848,919 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.0% of unit volume and 41.7% of revenue, while a typical listing is priced at $37.66. The keyword itself pulled 4,146 Amazon queries over the same period (▼ 53.3% MoM).
Zooming out to the 12-month window ending July 2026, the bases Top 50 moved 1,834,600 units and $53,653,822 in cumulative sales — an average of 152,883 units and $4,471,152 per month. Monthly throughput topped out at 199,850 units in June 2026 and dipped to 107,200 in May 2026, leaving the latest reading 4.1% lower than August 2025.
Bases Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
152.8K
▼ 23.5% MoM
Monthly Revenue 2026/07
$4.8M
▼ 27.2% MoM
Top 10 Market Share 2026/07
53.0%
Bases Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bases listing on Amazon US in July 2026 is ASIN B0CXLYHYHN (Brand: BASED BODYWORKS), which sold 20,000 units at $17.73 apiece — equal to 13.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 81,000 units and $2,021,390 in July 2026 — 53.0% of unit volume and 41.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bases' on Amazon
July 2026









Is 53.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0CXLYHYHN
BASED Hair Texturizing Powder, Lightweight & Volumizing Hair Styling Powder with Matte Finish, Add Texture to Hair with Medium Hold, For Short to Medium Hair, (1.69oz Bottle, 2.5 Gram Fill, Pack of 1)
20K
▼ 50.0%vs. prior month
$354.6K
latest month
12-month trend

B08Z7JSXQ1
modelones Gel Top Base Coat Set 15ml 2026 Upgrade No Wipe Super Shine | Clear Glossy Gel Polish Acid Free Shiny for Press Ons Acrylic Gel Nail Art Soak Off U V Lamp Cure DIY Home Salon Manicure
10K
▲ 0.0%vs. prior month
$76.4K
latest month
12-month trend

B09L8P294T
BASE LABORATORIES Piercing Aftercare Spray 4 oz, Saline Spray for Piercings | Ear Piercing Cleaner, Nose Piercing Spray, Saline Solution, Keloid Bump, Navel Care, Wound Wash, Belly Button Soak
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend

B0D3KQYBJR
BASED Shower Duo Shampoo & Conditioner Bundle with Peppermint Oil & Coconut Oil, Cleansing Shampoo & Hydrating Conditioner for Men, No Sulfates, Silicones, or Parabens, 12 fl oz (Pack of 2)
10K
▲ 0.0%vs. prior month
$400K
latest month
12-month trend

B0DLVXT3SM
JEAREY 81.5lb Max Capacity Outdoor Patio Umbrella Base, Black | Water Filled Umbrella Stand, Heavy Duty Market Umbrellas Base Holder for Deck, Poolside, Backyard
8K
▼ 20.0%vs. prior month
$231.7K
latest month
12-month trend

B07X2Z38G9
GoSports Baseball & Softball 5 Piece Base Set - Rubber Field Bases for Kids & Adults
6K
▼ 40.0%vs. prior month
$87.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bases Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BASED BODYWORKS is the best-performing bases brand in July 2026, moving 30,000 units across 2 ASINs for 37.0% of Top 10 volume. modelones follows with 10,000 units (12.3%), ahead of BASE LABORATORIES on 10,000 units (12.3%).
With 9 brands splitting the Top 10 and 61.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $28.87, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BASED BODYWORKS
2 ASINs in Top 10
37.0%
Units
30K
Revenue
$754.6K
Avg. price
$28.87

B0CXLYHYHN
$17.73·★4.5·5.9K revsBASED Hair Texturizing Powder, Lightweight & Volumizing Hair Styling Powder with Matte Finish, Add Texture to Hair with Medium Hold, For Short to Medium Hair, (1.69oz Bottle, 2.5 Gram Fill, Pack of 1)
Units sold20K
B0D3KQYBJR
$40.00·★4.5·1.5K revsBASED Shower Duo Shampoo & Conditioner Bundle with Peppermint Oil & Coconut Oil, Cleansing Shampoo & Hydrating Conditioner for Men, No Sulfates, Silicones, or Parabens, 12 fl oz (Pack of 2)
Units sold10K
modelones
1 ASIN in Top 10
12.3%
Units
10K
Revenue
$76.4K
Avg. price
$7.99

B08Z7JSXQ1
$7.99·★4.6·22.7K revsmodelones Gel Top Base Coat Set 15ml 2026 Upgrade No Wipe Super Shine | Clear Glossy Gel Polish Acid Free Shiny for Press Ons Acrylic Gel Nail Art Soak Off U V Lamp Cure DIY Home Salon Manicure
Units sold10K
BASE LABORATORIES
1 ASIN in Top 10
12.3%
Units
10K
Revenue
$99.9K
Avg. price
$9.99

B09L8P294T
$9.99·★4.6·14.3K revsBASE LABORATORIES Piercing Aftercare Spray 4 oz, Saline Spray for Piercings | Ear Piercing Cleaner, Nose Piercing Spray, Saline Solution, Keloid Bump, Navel Care, Wound Wash, Belly Button Soak
Units sold10K
Trending Bases Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0BVDT8MY9 booked 5K units at $36.98, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0BVDT8MY9
Perlegear Universal Swivel TV Stand Base for 32–70 inch TVs to 88lbs | 9-Level Height Adjustable, Tempered Glass Base, Tilt, Max VESA 400x400mm, TV Stand Mount for Living Room & Bedroom, PGTVS26
Price
$36.98
Rating
4.6
Reviews
11.4K
Latest month sales

B09636D3KJ
Dazzle Dry Base Coat, Step 2 – Clear Non-Toxic Nail Polish (0.5 fl oz) | Step 2 of the Dazzle Dry 4-Step System · Flexible Polyurethane Formula · A Fast-Drying Clear Coat · Non-Toxic
Price
$22.00
Rating
4.5
Reviews
1.2K
Latest month sales

B07T72QG3K
PERLESMITH Universal TV Stand Legs for 37-78 inch TVs to 99lbs with Mount | -/+30° swivel, 9 Height adjustable, Tempered glass base, Max VESA 600x400mm, Livingroom & Bedroom, PSTVS13
Unlock to view ASIN details and product titles
Price
$46.99
Rating
4.6
Reviews
28.5K
Latest month sales
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