Ball Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Ball sales on Amazon US totaled 274,200 units in July 2026 (▼ 10.1% vs. the prior month), generating an estimated $3,359,530 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.0% of unit volume and 31.0% of revenue, while a typical listing is priced at $13.71. The keyword itself pulled 46,684 Amazon queries over the same period (▼ 26.3% MoM).
Zooming out to the 12-month window ending July 2026, the ball Top 50 moved 2,855,450 units and $34,554,300 in cumulative sales — an average of 237,954 units and $2,879,525 per month. Monthly throughput topped out at 332,000 units in December 2025 and dipped to 152,300 in May 2026, leaving the latest reading 3.5% higher than August 2025.
Ball Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
274.2K
▼ 10.1% MoM
Monthly Revenue 2026/07
$3.4M
▼ 12.3% MoM
Top 10 Market Share 2026/07
43.0%
Ball Market Share & Sales Concentration on Amazon US — July 2026
The most-sold ball listing on Amazon US in July 2026 is ASIN B001FZCVTM (Brand: WILSON), which sold 30,000 units at $3.59 apiece — equal to 10.9% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 118,000 units and $1,040,080 in July 2026 — 43.0% of unit volume and 31.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Ball' on Amazon
July 2026









Is 43.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B001FZCVTM
WILSON Championship Tennis Balls
30K
▲ 50.0%vs. prior month
$107.7K
latest month
12-month trend

B000F4AVPA
Chuckit! Ultra Ball Dog Toy, Durable Rubber, Medium 2.5-in, 2 Pack | Made from Durable Rubber with an Extra-Thick Core, This Bouncy Fetch Ball Floats in Water for Lasting Games of Fetch
10K
▲ 233.3%vs. prior month
$75.1K
latest month
12-month trend

B00ZRD99C0
Bright Starts Oball Easy Grasp Classic Ball BPA-Free Infant Toy in Red, Yellow, Green, Blue, Age Newborn and up, 4 Inches
10K
▲ 0.0%vs. prior month
$47.4K
latest month
12-month trend

B017V7UKW2
Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)
10K
▲ 0.0%vs. prior month
$79.9K
latest month
12-month trend

B06XTW1BND
Franklin Sports X-40 Outdoor Pickleballs - USAP Approved
10K
▲ 0.0%vs. prior month
$99.5K
latest month
12-month trend

B07DK9QZV9
Trideer Yoga Ball for Exercise, Pilates, Core & Balance Training, Stability Ball for Pregnancy & Birthing Prep, Physical Therapy, Daily Stretching, Office Chair for Active Sitting, Quick Pump Included
10K
▲ 0.0%vs. prior month
$172.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Ball Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
WILSON is the best-performing ball brand in July 2026, moving 30,000 units across 1 ASIN for 25.4% of Top 10 volume. Chuckit! follows with 19,000 units (16.1%), ahead of Bright Starts on 10,000 units (8.5%).
Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.59 to $5.37, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
WILSON
1 ASIN in Top 10
25.4%
Units
30K
Revenue
$107.7K
Avg. price
$3.59

B001FZCVTM
$3.59·★4.8·14.9K revsWILSON Championship Tennis Balls
Units sold30K
Chuckit!
2 ASINs in Top 10
16.1%
Units
19K
Revenue
$119.8K
Avg. price
$5.37

B000F4AVPA
$5.76·★4.8·107.7K revsChuckit! Ultra Ball Dog Toy, Durable Rubber, Medium 2.5-in, 2 Pack | Made from Durable Rubber with an Extra-Thick Core, This Bouncy Fetch Ball Floats in Water for Lasting Games of Fetch
Units sold10K
B00280MUVM
$4.97·★4.7·31.3K revsChuckit! Ultra Ball Dog Fetch Toy, Large 3in, for 60-100lbs Dogs, Floats | Made from Durable Rubber, Super Bouncy and Floats in Water; Size Large, 3-In Diameter, for Dogs 60-100 lbs
Units sold9K
Bright Starts
1 ASIN in Top 10
8.5%
Units
10K
Revenue
$47.4K
Avg. price
$4.74

B00ZRD99C0
$4.74·★4.9·82.9K revsBright Starts Oball Easy Grasp Classic Ball BPA-Free Infant Toy in Red, Yellow, Green, Blue, Age Newborn and up, 4 Inches
Units sold10K
Trending Ball Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B000F4AVPA booked 10K units at $5.76, with ▲ 233.3% MoM change. On the growth side, B0DJWNLKWF leads positive momentum with ▲ 300.0% MoM growth on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B000F4AVPA
Chuckit! Ultra Ball Dog Toy, Durable Rubber, Medium 2.5-in, 2 Pack | Made from Durable Rubber with an Extra-Thick Core, This Bouncy Fetch Ball Floats in Water for Lasting Games of Fetch
Price
$5.76
Rating
4.8
Reviews
107.7K
Latest month sales

B0BZXZ4RRR
REGUICORP 2 Pack Beach Balls, 20 Inch Beach Balls, Rainbow Color Pool Toys Pool Balls for Swimming Pool, Beach Toys Inflatable Ball for Summer Parties and Water Games
Price
$6.99
Rating
4.4
Reviews
1.4K
Latest month sales

B0DJWNLKWF
adidas FIFA World Cup 26™ Trionda Soccer Ball
Unlock to view ASIN details and product titles
Price
$17.49
Rating
4.3
Reviews
2.3K
Latest month sales
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