Baking Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Baking Set sales on Amazon US totaled 222,400 units in July 2026 (▼ 29.6% vs. the prior month), generating an estimated $5,855,168 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.2% of unit volume and 33.3% of revenue, while a typical listing is priced at $33.28. The keyword itself pulled 29,820 Amazon queries over the same period (▲ 8.4% MoM).
Zooming out to the 12-month window ending July 2026, the baking set Top 50 moved 2,682,800 units and $67,676,278 in cumulative sales — an average of 223,567 units and $5,639,690 per month. Monthly throughput topped out at 347,800 units in November 2025 and dipped to 127,600 in May 2026, leaving the latest reading 35.9% higher than August 2025.
Baking Set Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
222.4K
▼ 29.6% MoM
Monthly Revenue 2026/07
$5.9M
▼ 22.1% MoM
Top 10 Market Share 2026/07
47.2%
Baking Set Market Share & Sales Concentration on Amazon US — July 2026
The most-sold baking set listing on Amazon US in July 2026 is ASIN B0FH6YL3XC (Brand: Astercook), which sold 20,000 units at $24.99 apiece — equal to 9.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 105,000 units and $1,948,070 in July 2026 — 47.2% of unit volume and 33.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Baking Set' on Amazon
July 2026
Is 47.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0FH6YL3XC
Astercook Deep-Carbonized Bamboo Cutting Boards for Kitchen with Wood Storage Stand, Reversible Charcuterie & Chopping Boards with Juice Grooves and Easy-Grip Handles, Fathers Day Gift for Men
20K
▼ 33.3%vs. prior month
$488.4K
latest month
12-month trend
B0026RHI3M
GoodCook Everyday Nonstick Baking Sheet Set, 3 Pack Includes Small (13×9) Medium (15×1) and Large (17×11) Pans Carbon Steel Construction Cookie Sheets Bakeware Set, Gray
10K
▼ 66.7%vs. prior month
$179.9K
latest month
12-month trend
B0CHGFG64S
ChefAide 5 Pieces Silicone Spatulas Set, Heat Resistant Rubber Spatula | Food Grade Silicone, Heat Resistant Up to 600°F, Upgrade Strong Handle, Safe for Nonstick Cookware,Ideal for Cooking & Baking
10K
▼ 50.0%vs. prior month
$89.9K
latest month
12-month trend
B00M2J7PCI
Pyrex Essentials (3-Pack) Glass Measuring Cups Set (1, 2 & 4 Cup) | For prepping, baking and cooking, preheated oven, dishwasher, freezer, and microwave safe
10K
▼ 50.0%vs. prior month
$246.7K
latest month
12-month trend
B08J8GZXKZ
KITCHENAID Ribbed Soft Silicone Oven Mitt 2-Pack Set, 7.5"x13", Milkshake Tan
10K
▼ 75.0%vs. prior month
$174.5K
latest month
12-month trend
B091JXDLDX
TILUCK Stainless Steel Measuring Cups & Spoons Set, Cups and Spoons | Stainless Steel Nesting Measure Cups , Kitchen Gadgets for Cooking & Baking (10)
10K
▲ 0.0%vs. prior month
$158.4K
latest month
12-month trend
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Best Baking Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Pyrex is the best-performing baking set brand in July 2026, moving 29,000 units across 3 ASINs for 27.6% of Top 10 volume. Astercook follows with 28,000 units (26.7%), ahead of GoodCook on 18,000 units (17.1%).
With 6 brands splitting the Top 10 and 71.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.49 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Pyrex
3 ASINs in Top 10
27.6%
Units
29K
Revenue
$568.3K
Avg. price
$19.99
B00M2J7PCI
$25.99·★4.8·61.2K revsPyrex Essentials (3-Pack) Glass Measuring Cups Set (1, 2 & 4 Cup) | For prepping, baking and cooking, preheated oven, dishwasher, freezer, and microwave safe
Units sold10KB0BFSVKNHS
$15.99·★4.7·7.4K revsPyrex Essentials (2-Pack) Glass Measuring Cups Set (1 & 2 Cup) | For prepping, baking and cooking, preheated oven, dishwasher, freezer, and microwave safe
Units sold10KB00LGLHUA0
$17.99·★4.8·30.7K revsPyrex Essentials (3-Piece) Glass Mixing Bowls Set for Prepping and Baking | Preheated oven, microwave, dishwasher & freezer safe
Units sold9K
Astercook
2 ASINs in Top 10
26.7%
Units
28K
Revenue
$659.9K
Avg. price
$24.99
B0FH6YL3XC
$24.99·★4.5·2.9K revsAstercook Deep-Carbonized Bamboo Cutting Boards for Kitchen with Wood Storage Stand, Reversible Charcuterie & Chopping Boards with Juice Grooves and Easy-Grip Handles, Fathers Day Gift for Men
Units sold20KB0F23QPVVG
$24.99·★4.6·1.7K revsAstercook 39 PCS Kitchen Utensils Set, Silicone Cooking Utensil Sets with Wooden Handle, 446°F Heat Resistant Food Grade Spatula Set, BPA Free Kitchen Gadgets Tools Set & Spoons for Nonstick Cookware
Units sold8K
GoodCook
2 ASINs in Top 10
17.1%
Units
18K
Revenue
$297K
Avg. price
$17.49
B0026RHI3M
$17.99·★4.5·17.2K revsGoodCook Everyday Nonstick Baking Sheet Set, 3 Pack Includes Small (13×9) Medium (15×1) and Large (17×11) Pans Carbon Steel Construction Cookie Sheets Bakeware Set, Gray
Units sold10KB08J8DFPRF
$16.99·★4.4·7.8K revsGoodCook 15” x 10.5” Nonstick Carbon Steel Baking Pan & Raised Wire Rack – Pizza Crisper, Crispy Bacon, Multipurpose Cooking Sheet Pan, Cooling Rack, Kitchen Cookware Set, Dishwasher Safe
Units sold8K
Trending Baking Set Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0F23QPVVG booked 8K units at $24.99, with ▲ 33.3% MoM change. On the growth side, B0DQVDVBBM leads positive momentum with ▲ 50.0% MoM growth on 3K units, with B07KNTT2HN close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F23QPVVG
Astercook 39 PCS Kitchen Utensils Set, Silicone Cooking Utensil Sets with Wooden Handle, 446°F Heat Resistant Food Grade Spatula Set, BPA Free Kitchen Gadgets Tools Set & Spoons for Nonstick Cookware
Price
$24.99
Rating
4.6
Reviews
1.7K
Latest month sales
B0DQVDVBBM
Stainless Steel Cookie Sheet Set of 3, 9/12/16" Baking Sheet Pans | Baking Set of 3, Mirror Finish, Non-Stick, Rust Resistant, BPA Free, Dishwasher Safe, 9/12/16"
Price
$29.99
Rating
4.4
Reviews
536
Latest month sales
B07KNTT2HN
WHYSKO Stainless Steel Mixing Bowls Set, 5-Piece Meal Prep & Food Storage | .75, 1.5, 3, 4 & 5 Quart Metal Mixing Bowls Set for Prep, Serving, Baking & Food Storage, Ecofriendly, Dishwasher Safe
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.6
Reviews
8K
Latest month sales
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