Bag Charm Kit Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bag Charm Kit sales on Amazon US totaled 102,800 units in July 2026 (▼ 16.2% vs. the prior month), generating an estimated $1,123,746 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.9% of unit volume and 63.0% of revenue, while a typical listing is priced at $14.78. The keyword itself pulled 27,571 Amazon queries over the same period (▼ 5.3% MoM).
Zooming out to the 12-month window ending July 2026, the bag charm kit Top 50 moved 829,500 units and $10,671,887 in cumulative sales — an average of 69,125 units and $889,324 per month. Monthly throughput topped out at 122,650 units in June 2026 and dipped to 38,550 in October 2025, leaving the latest reading 131.5% higher than August 2025.
Bag Charm Kit Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
102.8K
▼ 16.2% MoM
Monthly Revenue 2026/07
$1.1M
▼ 18.7% MoM
Top 10 Market Share 2026/07
73.9%
Bag Charm Kit Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bag charm kit listing on Amazon US in July 2026 is ASIN B0D5TQJXRN (Brand: TINKRSTUFF), which sold 40,000 units at $6.99 apiece — equal to 38.9% of every unit tracked in this report and 4.4× the volume of the No. 2 listing.
The Top 10 ASINs account for 76,000 units and $707,600 in July 2026 — 73.9% of unit volume and 63.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bag Charm Kit' on Amazon
July 2026
Is 73.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0D5TQJXRN
34000Pcs Resin Jelly Rhinestones for Bedazzling, Multicolor 3mm Flatback Gems for Diamond Art, Bedazzler Kit with 3Pcs 10ml B7000 Jewelry Glue for Bedazzle Thing Crafting Book Nail Art
40K
▼ 33.3%vs. prior month
$333.6K
latest month
12-month trend
B0C13G834J
LEOBRO 60PCS Lobster Claw Clasps and Key Rings, 30PCS Keychains Clips and 30PCS Key Chain Ring, Keychain Making kit for Key Chain, Jewelry Making, Art Crafts, Silver
9K
▲ 0.0%vs. prior month
$53.9K
latest month
12-month trend
B07DMMBY85
Anezus Jump Rings for Jewelry Making Supplies and Necklace Repair with Jump Ring Pliers and Open Jump Ring(1200Pcs Silver and Gold)
5K
▲ 0.0%vs. prior month
$48K
latest month
12-month trend
B0DJ2R7DJF
325PCS FIVEIZERO Keychain Making Kit - Silver Keychain Clips with Key Rings | included Lobster Claw Clasp, Swivel Snap Hook, Jump rings & Extender Chain for Crafts, DIY Projects & Purse Making Supplies
4K
▲ 33.3%vs. prior month
$40K
latest month
12-month trend
B0F676P2XR
Muitcdo Brass Key Rings Bulk, Key Chain Organizer Holder for Men Women with Secure Screw Locking
4K
▼ 33.3%vs. prior month
$43K
latest month
12-month trend
B0D2NPBPQ5
Beads for Crafts, Pony Beads Keychain Making Kit, Bead Pets for Kids Girls | Funtopia Bracelet Making kit Beaded Animal Set Birthday Party DIY Art Crafts for Girls Boys Beginners(1500 Bead, 30 Designs)
4K
▲ 33.3%vs. prior month
$80K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bag Charm Kit Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
TINKRSTUFF is the best-performing bag charm kit brand in July 2026, moving 40,000 units across 1 ASIN for 52.6% of Top 10 volume. LEOBRO follows with 11,000 units (14.5%), ahead of FIVEIZERO on 7,000 units (9.2%).
With 7 brands splitting the Top 10 and 76.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.99 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
TINKRSTUFF
1 ASIN in Top 10
52.6%
Units
40K
Revenue
$333.6K
Avg. price
$6.99
B0D5TQJXRN
$6.99·★4.7·4.3K revs34000Pcs Resin Jelly Rhinestones for Bedazzling, Multicolor 3mm Flatback Gems for Diamond Art, Bedazzler Kit with 3Pcs 10ml B7000 Jewelry Glue for Bedazzle Thing Crafting Book Nail Art
Units sold40K
LEOBRO
2 ASINs in Top 10
14.5%
Units
11K
Revenue
$81.9K
Avg. price
$9.99
B0C13G834J
$5.99·★4.6·4.6K revsLEOBRO 60PCS Lobster Claw Clasps and Key Rings, 30PCS Keychains Clips and 30PCS Key Chain Ring, Keychain Making kit for Key Chain, Jewelry Making, Art Crafts, Silver
Units sold9KB0C13GXBB9
$13.99·★4.6·4.6K revsLEOBRO 240PCS Lobster Claw Clasps and Key Rings, Keychain Making Kit, 120PCS Keychain Clips and 120PCS Key Chain Ring, for Keychains, Lanyard, Jewelry Making, Art Crafts, Silver
Units sold2K
FIVEIZERO
2 ASINs in Top 10
9.2%
Units
7K
Revenue
$62.5K
Avg. price
$8.99
B0DJ2R7DJF
$9.99·★4.6·1.5K revs325PCS FIVEIZERO Keychain Making Kit - Silver Keychain Clips with Key Rings | included Lobster Claw Clasp, Swivel Snap Hook, Jump rings & Extender Chain for Crafts, DIY Projects & Purse Making Supplies
Units sold4KB0F5QJY53V
$7.99·★4.6·641 revsFIVEIZERO 100PCS Cute Slime Charms, Kawaii Flatback Resin Charms | 50+ Unique Designs, Glittery Finish, Easy to Glue, Lightweight and Durable, Perfect for DIY Decoration
Units sold3K
Trending Bag Charm Kit Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DSZH4F34 booked 2K units at $9.99, with ▲ 0.0% MoM change. On the growth side, B0G493JL5S leads positive momentum with ▲ 350.0% MoM growth on 900 units, with B0H11HHWN9 close behind at ▲ 300.0% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DSZH4F34
PAXCOO Keychain Making Kit, Keychain Craft Supplies Including Key Chain Hooks, Lobster Clasps, Key Rings and Jump Rings for Key Chain Making and Jewelry Making
Price
$9.99
Rating
4.7
Reviews
1.2K
Latest month sales
B0G493JL5S
20Pcs Colorful Paracord Keychains for Bag Charms, 5mm Diameter, About 9.5"/24cm Long Handmade Paracord Rope Key Chain Braided Cord for Purse Backpack Handbag Decoration Accessories
Price
$13.99
Rating
4.4
Reviews
20
Latest month sales
B0H11HHWN9
Paracord Keychain,10Pcs Rope Keychain,Paracord Bag Charm for Purse Handbag | Decoration Accessories,10 Colors.
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.4
Reviews
37
Latest month sales
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