Army Fatigue Shorts For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Army Fatigue Shorts For Women sales on Amazon US totaled 9,750 units in July 2026 (▲ 7.7% vs. the prior month), generating an estimated $223,750 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.7% of unit volume and 64.1% of revenue, while a typical listing is priced at $27.67. The keyword itself pulled 15,125 Amazon queries over the same period (▼ 34.9% MoM).
Zooming out to the 12-month window ending July 2026, the army fatigue shorts for women Top 50 moved 81,650 units and $1,485,056 in cumulative sales — an average of 6,804 units and $123,755 per month. Monthly throughput topped out at 10,500 units in August 2025 and dipped to 3,200 in January 2026, leaving the latest reading 7.1% lower than August 2025.
Army Fatigue Shorts For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
9.8K
▲ 7.7% MoM
Monthly Revenue 2026/07
$223.8K
▲ 24.0% MoM
Top 10 Market Share 2026/07
69.7%
Army Fatigue Shorts For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold army fatigue shorts for women listing on Amazon US in July 2026 is ASIN B0DKT957V5 (Brand: GUVIVI), which sold 3,000 units at $15.99 apiece — equal to 30.8% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 6,800 units and $143,366 in July 2026 — 69.7% of unit volume and 64.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Army Fatigue Shorts For Women' on Amazon
July 2026
Is 69.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DKT957V5
GUVIVI Square Oversized Aviator Sunglasses for Women Men 70s Semi-Frame
3K
▲ 0.0%vs. prior month
$47.7K
latest month
12-month trend
B0BFNF82MG
EUYZOU Women's Tummy Control Shapewear Tank Tops Seamless Square Neck Compression Tops Slimming Body Shaper Camisole
1K
▼ 50.0%vs. prior month
$12.8K
latest month
12-month trend
B0FG32NWSM
Mxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
500
▲ 66.7%vs. prior month
$20K
latest month
12-month trend
B0FG32WXTK
Mxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
500
▲ 150.0%vs. prior month
$20K
latest month
12-month trend
B0FG32YJ2J
Mxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
400
▲ 33.3%vs. prior month
$16K
latest month
12-month trend
B0D7YZL14M
PINSV Women 2 Piece Outfits Summer Sweatsuits Biker Short Workout Jogger Sets
300
▲ 0.0%vs. prior month
$4.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Army Fatigue Shorts For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GUVIVI is the best-performing army fatigue shorts for women brand in July 2026, moving 3,000 units across 1 ASIN for 44.1% of Top 10 volume. Mxiqqpltky follows with 1,400 units (20.6%), ahead of EUYZOU on 1,000 units (14.7%).
With 8 brands splitting the Top 10 and 79.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $11.47 to $39.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GUVIVI
1 ASIN in Top 10
44.1%
Units
3K
Revenue
$47.7K
Avg. price
$15.99
B0DKT957V5
$15.99·★4.4·2.2K revsGUVIVI Square Oversized Aviator Sunglasses for Women Men 70s Semi-Frame
Units sold3K
Mxiqqpltky
3 ASINs in Top 10
20.6%
Units
1.4K
Revenue
$56K
Avg. price
$39.99
B0FG32NWSM
$39.99·★3.8·105 revsMxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
Units sold500B0FG32WXTK
$39.99·★3.8·104 revsMxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
Units sold500B0FG32YJ2J
$39.99·★3.8·104 revsMxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
Units sold400
EUYZOU
1 ASIN in Top 10
14.7%
Units
1K
Revenue
$12.8K
Avg. price
$11.47
B0BFNF82MG
$11.47·★4.1·8.4K revsEUYZOU Women's Tummy Control Shapewear Tank Tops Seamless Square Neck Compression Tops Slimming Body Shaper Camisole
Units sold1K
Trending Army Fatigue Shorts For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CGWVRCY6 booked 200 units at $24.49, with ▲ 100.0% MoM change. On the growth side, B0FG32WXTK leads positive momentum with ▲ 150.0% MoM growth on 500 units, with B0DMSQKS2W close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CGWVRCY6
Zebaexf Womens Casual Faux Leather Shorts
Price
$24.49
Rating
4.1
Reviews
2.8K
Latest month sales
B0FG32WXTK
Mxiqqpltky Y2K Cargo Jean Shorts Women Summer Camouflage Print Drawstring Low Rise Baggy Denim Shorts Casual Jorts Streetwear
Price
$39.99
Rating
3.8
Reviews
104
Latest month sales
B0DMSQKS2W
ELLEVEN Women's Bermuda Cargo Shorts Elastic High Waist Hiking Shorts
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.4
Reviews
513
Latest month sales
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