Apple Macbook Pro Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Apple Macbook Pro sales on Amazon US totaled 41,450 units in July 2026 (▼ 39.9% vs. the prior month), generating an estimated $28,705,942 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.2% of unit volume and 47.4% of revenue, while a typical listing is priced at $1371.63. The keyword itself pulled 20,847 Amazon queries over the same period (▼ 17.6% MoM).
Zooming out to the 12-month window ending July 2026, the apple macbook pro Top 50 moved 359,700 units and $172,802,978 in cumulative sales — an average of 29,975 units and $14,400,248 per month. Monthly throughput topped out at 69,000 units in June 2026 and dipped to 18,000 in October 2025, leaving the latest reading 84.6% higher than August 2025.
Apple Macbook Pro Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
41.5K
▼ 39.9% MoM
Monthly Revenue 2026/07
$28.7M
▼ 46.5% MoM
Top 10 Market Share 2026/07
77.2%
Apple Macbook Pro Market Share & Sales Concentration on Amazon US — July 2026
The most-sold apple macbook pro listing on Amazon US in July 2026 is ASIN B0DCH5B2HF (Brand: Apple), which sold 10,000 units at $24.00 apiece — equal to 24.1% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 32,000 units and $13,609,520 in July 2026 — 77.2% of unit volume and 47.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Apple Macbook Pro' on Amazon
July 2026
Is 77.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DCH5B2HF
Apple 240W USB-C to USB-C Woven Charge Cable (2 m): Fast and Convenient Charging
10K
▲ 0.0%vs. prior month
$240K
latest month
12-month trend
B0DPJMWYQJ
Apple USB-C to Magsafe 3 Cable (2 m)
4K
▲ 0.0%vs. prior month
$196K
latest month
12-month trend
B0GR1JTFP8
Apple 2026 MacBook Air 13-inch Laptop with M5 chip: Built for AI, 13.6-inch Liquid Retina Display, 16GB Unified Memory, 512GB SSD, 12MP Center Stage Camera, Touch ID, Wi-Fi 7; Midnight
3K
▼ 70.0%vs. prior month
$3.7M
latest month
12-month trend
B0GR6FHGXX
Apple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 256GB SSD Storage, 1080p FaceTime HD Camera; Indigo
3K
▼ 57.1%vs. prior month
$2.1M
latest month
12-month trend
B0GR6KJ72L
Apple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 256GB SSD Storage, 1080p FaceTime HD Camera; Blush
3K
▼ 50.0%vs. prior month
$2M
latest month
12-month trend
B0BNZ5V1TF
Anker USB-C Hub for MacBook, 7-in-2 Mac Dock with 4K@60Hz HDMI | Thunderbolt 4 Compatible, USB-C and 2 USB-A 5Gbps Data Ports, for MacBook Pro, MacBook Air M4/M5 and More (Not Work with Neo)
3K
▲ 0.0%vs. prior month
$114.1K
latest month
12-month trend
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Best Apple Macbook Pro Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Apple is the best-performing apple macbook pro brand in July 2026, moving 29,000 units across 9 ASINs for 90.6% of Top 10 volume. Anker follows with 3,000 units (9.4%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $29.99 to $734.66, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Apple
9 ASINs in Top 10
90.6%
Units
29K
Revenue
$13.5M
Avg. price
$734.66
B0DCH5B2HF
$24.00·★4.7·9.4K revsApple 240W USB-C to USB-C Woven Charge Cable (2 m): Fast and Convenient Charging
Units sold10KB0DPJMWYQJ
$49.00·★4.6·745 revsApple USB-C to Magsafe 3 Cable (2 m)
Units sold4KB0GR1JTFP8
$1297.00·★4.8·1K revsApple 2026 MacBook Air 13-inch Laptop with M5 chip: Built for AI, 13.6-inch Liquid Retina Display, 16GB Unified Memory, 512GB SSD, 12MP Center Stage Camera, Touch ID, Wi-Fi 7; Midnight
Units sold3KB0GR6FHGXX
$689.00·★4.6·1.2K revsApple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 256GB SSD Storage, 1080p FaceTime HD Camera; Indigo
Units sold3KB0GR6KJ72L
$689.99·★4.6·1.2K revsApple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 256GB SSD Storage, 1080p FaceTime HD Camera; Blush
Units sold3KB0GR6JMY9W
$789.00·★4.7·1.2K revsApple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 512GB SSD Storage, 1080p FaceTime HD Camera, Touch ID; Indigo
Units sold2KB0GR685V9X
$789.99·★4.7·1.2K revsApple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 512GB SSD Storage, 1080p FaceTime HD Camera, Touch ID; Blush
Units sold2KB0GR114BV7
$1499.00·★4.8·549 revsApple 2026 MacBook Air 15-inch Laptop with M5 chip: Built for AI, 15.3-inch Liquid Retina Display, 16GB Unified Memory, 512GB SSD, 12MP Center Stage Camera, Touch ID, Wi-Fi 7; Midnight
Units sold1KB0GR6F8HXV
$784.92·★4.7·1.2K revsApple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 512GB SSD Storage, 1080p FaceTime HD Camera, Touch ID; Silver
Units sold1K
Anker
1 ASIN in Top 10
9.4%
Units
3K
Revenue
$114.1K
Avg. price
$29.99
B0BNZ5V1TF
$29.99·★4.5·3.5K revsAnker USB-C Hub for MacBook, 7-in-2 Mac Dock with 4K@60Hz HDMI | Thunderbolt 4 Compatible, USB-C and 2 USB-A 5Gbps Data Ports, for MacBook Pro, MacBook Air M4/M5 and More (Not Work with Neo)
Units sold3K
Trending Apple Macbook Pro Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GR6F8HXV booked 1K units at $784.92, with ▼ 50.0% MoM change. On the growth side, B09WJKB97B leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B09PGSZDHH close behind at ▲ 150.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GR6F8HXV
Apple 2026 MacBook Neo 13-inch Laptop with A18 Pro chip: Built for AI and Apple Intelligence, Liquid Retina Display, 8GB Unified Memory, 512GB SSD Storage, 1080p FaceTime HD Camera, Touch ID; Silver
Price
$784.92
Rating
4.7
Reviews
1.2K
Latest month sales
B09WJKB97B
Apple Mid 2020 MacBook Pro with 1.4GHz Core i5 (13-inch, 8GB RAM, 256GB SSD) Space Gray (Renewed)
Price
$398.00
Rating
4.2
Reviews
121
Latest month sales
B09PGSZDHH
Apple MacBook Pro 2021 with Apple M1 Pro chip (14-inch, 16GB RAM, 512GB SSD) - Space Gray (Renewed)
Unlock to view ASIN details and product titles
Price
$699.00
Rating
4.1
Reviews
609
Latest month sales
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