Amazon Haul Store Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Amazon Haul Store sales on Amazon US totaled 2,077,000 units in July 2026 (▼ 4.9% vs. the prior month), generating an estimated $29,287,350 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.1% of unit volume and 33.8% of revenue, while a typical listing is priced at $15.35. The keyword itself pulled 20,224 Amazon queries over the same period (▼ 44.5% MoM).
Zooming out to the 12-month window ending July 2026, the amazon haul store Top 50 moved 23,217,600 units and $316,770,006 in cumulative sales — an average of 1,934,800 units and $26,397,501 per month. Monthly throughput topped out at 2,208,000 units in November 2025 and dipped to 1,232,000 in May 2026, leaving the latest reading 1.8% higher than August 2025.
Amazon Haul Store Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
2.1M
▼ 4.9% MoM
Monthly Revenue 2026/07
$29.3M
▼ 6.2% MoM
Top 10 Market Share 2026/07
48.1%
Amazon Haul Store Market Share & Sales Concentration on Amazon US — July 2026
The most-sold amazon haul store listing on Amazon US in July 2026 is ASIN B00HSC9F2C (Brand: Clorox), which sold 100,000 units at $10.23 apiece — equal to 4.8% of every unit tracked in this report.
The Top 10 ASINs account for 1,000,000 units and $9,905,000 in July 2026 — 48.1% of unit volume and 33.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Amazon Haul Store' on Amazon
July 2026
Is 48.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00HSC9F2C
Clorox Disinfecting Wipes Back to School Variety Pack, 75 Count Each, Pack of 3 (Package May Vary)
100K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B00W5D1MDE
Clorox Toilet Bowl Cleaner Clinging Bleach Gel, Kills 99.9% of Bacteria and Viruses, Ocean Mist, 24 Fl Oz, Pack of 2
100K
▲ 0.0%vs. prior month
$524K
latest month
12-month trend
B07CDN39DP
LUMIFY Redness Relief Eye Drops, Whiter & Brighter Looking Eyes, 0.08 oz | Whitens eyes in 1 min, lasts up to 8 hours, 2.5mL bottle, For Whiter & Brighter Looking Eyes, travel-size
100K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B07T869RNY
Zevo Flying Insect Trap for Fruit Flies & Gnats, 1 Plug-in Base & 1 Refills | Catches Fruit Flies & Gnats Near Fruit Bowls & Trash Bins, Spray-Free, Odor-Free, Blue & UV Light Trap, Safe for Kids & Pets*
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B095KCG1Q2
Amazon Basics Flushable Wipes, Fragrance Free, Adult Wet Wipes,126 Count (3 Packs of 42), Packaging May Vary
100K
▲ 0.0%vs. prior month
$458K
latest month
12-month trend
B09F8FZ18G
Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries
100K
▲ 0.0%vs. prior month
$1.5M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Amazon Haul Store Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing amazon haul store brand in July 2026, moving 300,000 units across 3 ASINs for 30.0% of Top 10 volume. Clorox follows with 200,000 units (20.0%), ahead of ZEVO on 200,000 units (20.0%).
With 6 brands splitting the Top 10 and 70.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.67 to $17.47, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
3 ASINs in Top 10
30.0%
Units
300K
Revenue
$1.6M
Avg. price
$5.67
B095KCG1Q2
$4.73·★4.5·52.7K revsAmazon Basics Flushable Wipes, Fragrance Free, Adult Wet Wipes,126 Count (3 Packs of 42), Packaging May Vary
Units sold100KB0C2CY22B8
$5.97·★4.7·59K revsAmazon Basics Everyday Disposable Paper Plates, 8.62 Inch, Microwave-Safe, Cut Resistant, Soak-Proof, 100 Count, Packaging May Vary
Units sold100KB0CGWF2BRF
$6.31·★4.4·102.5K revsAmazon Basics 2-Ply Soft Toilet Paper, 6 Rolls, 350 Sheets per Roll, Equivalent to 37 Regular Rolls, Septic Safe
Units sold100K
Clorox
2 ASINs in Top 10
20.0%
Units
200K
Revenue
$1.7M
Avg. price
$7.74
B00HSC9F2C
$10.23·★4.8·120.7K revsClorox Disinfecting Wipes Back to School Variety Pack, 75 Count Each, Pack of 3 (Package May Vary)
Units sold100KB00W5D1MDE
$5.24·★4.8·44.8K revsClorox Toilet Bowl Cleaner Clinging Bleach Gel, Kills 99.9% of Bacteria and Viruses, Ocean Mist, 24 Fl Oz, Pack of 2
Units sold100K
ZEVO
2 ASINs in Top 10
20.0%
Units
200K
Revenue
$3.2M
Avg. price
$17.47
B07T869RNY
$19.97·★4.2·54.8K revsZevo Flying Insect Trap for Fruit Flies & Gnats, 1 Plug-in Base & 1 Refills | Catches Fruit Flies & Gnats Near Fruit Bowls & Trash Bins, Spray-Free, Odor-Free, Blue & UV Light Trap, Safe for Kids & Pets*
Units sold100KB0C3FTCYZL
$14.97·★4.8·35.7K revsZevo Flying Insect Trap Refill Cartridges for Fruit Flies & Gnats, 4 Count | Fits Zevo MAX & Zevo Flying Insect Trap, Catches House Flies, Gnats & Fruit Flies 24/7, No Added Fragrance or Dyes
Units sold100K
Trending Amazon Haul Store Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GYF91BXB leads positive momentum with ▲ 66.7% MoM growth on 50K units, with B07VV33FSV close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GYF91BXB
HOMESURE Supports 200lbs Heavy Duty Moving Bags - Strong Zipper & Wrap-Around Handles - Water-Resistant Storage Totes, Durable Alternative to Moving Boxes - 8 Pack - Semi-Transparent
Price
$25.99
Rating
4.7
Reviews
8.6K
Latest month sales
B07VV33FSV
Yimobra Bathroom Rugs Non-Slip Washable – Extra Soft & Absorbent Chenille Bath Mat, Quick-Dry Plush Shaggy Floor & Vanity Bath Rugs for Tub & Shower, Modern Home Decor Accessories, 24 x 17, Grey
Price
$7.19
Rating
4.6
Reviews
54.9K
Latest month sales
B0BVM1VF9P
4 Pairs Silver Gold Hoop Earrings for Women | 14K Gold Plated Hoop Earrings Set Hypoallergenic Earring Lightweight Dangle Earrings Set
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.6
Reviews
3.3K
Latest month sales
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