Aloe Vera Gel For Face Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Aloe Vera Gel For Face sales on Amazon US totaled 176,100 units in July 2026 (▼ 14.3% vs. the prior month), generating an estimated $2,098,896 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.7% of unit volume and 67.1% of revenue, while a typical listing is priced at $12.87. The keyword itself pulled 16,306 Amazon queries over the same period (▼ 1.8% MoM).
Zooming out to the 12-month window ending July 2026, the aloe vera gel for face Top 50 moved 1,536,750 units and $19,116,653 in cumulative sales — an average of 128,063 units and $1,593,054 per month. Monthly throughput topped out at 205,600 units in June 2026 and dipped to 92,300 in May 2026, leaving the latest reading 46.6% higher than August 2025.
Aloe Vera Gel For Face Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
176.1K
▼ 14.3% MoM
Monthly Revenue 2026/07
$2.1M
▼ 13.5% MoM
Top 10 Market Share 2026/07
68.7%
Aloe Vera Gel For Face Market Share & Sales Concentration on Amazon US — July 2026
The most-sold aloe vera gel for face listing on Amazon US in July 2026 is ASIN B00XTTFI6K (Brand: Seven Minerals), which sold 20,000 units at $19.95 apiece — equal to 11.4% of every unit tracked in this report.
The Top 10 ASINs account for 121,000 units and $1,409,290 in July 2026 — 68.7% of unit volume and 67.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Aloe Vera Gel For Face' on Amazon
July 2026









Is 68.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B00XTTFI6K
Seven Minerals Aloe Vera Gel with Freshly Cut Pure Organic Aloe - Big 12oz - Texas Grown, HighestQuality, Vegan, Unscented, Non-Sticky - After Sun, Skin & Face Moisturizer, Hair Mask
20K
▲ 0.0%vs. prior month
$381.6K
latest month
12-month trend

B0BJ74DJXG
BYOMA Moisturizing Gel Cream | Barrier Repair, Niacinamide and Green Tea, Ceramide Moisturizer for Dry Skin, Alcohol-Free, Oil-Free
20K
▼ 33.3%vs. prior month
$279.8K
latest month
12-month trend

B0009VNI40
Fruit of the Earth Moisturer Gel, Aloe Vera, 12 Ounce
20K
▲ 0.0%vs. prior month
$86.6K
latest month
12-month trend

B07GQNKH65
Aloderma Aloe Vera Gel Made within 12 Hours of Harvest with 96% Pure Organic Aloe Vera for Skin, Scalp, & Hair, Soothing Aloe Face Moisturizer, Multipurpose, Hydrating Aloe Gel, 7.05oz
10K
▲ 0.0%vs. prior month
$139K
latest month
12-month trend

B097CGDN7J
Aloderma Aloe Vera Gel Made within 12 Hours of Harvest with 99% Pure Organic Aloe Vera - Pump Bottle - Ideal for Face and Body, Soothing & Hydrating Sunburn Relief, Great for Scalp & Hair - 10.6oz
10K
▲ 66.7%vs. prior month
$162.2K
latest month
12-month trend

B004YAUZQG
Sun Bum Cool Down Aloe Vera After Sun Gel - 8 oz | Vegan, After Sun Care to Soothe and Hydrate Sunburn, with Vitamin E
10K
▲ 0.0%vs. prior month
$114.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Aloe Vera Gel For Face Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Aloderma is the best-performing aloe vera gel for face brand in July 2026, moving 27,000 units across 3 ASINs for 22.3% of Top 10 volume. Seven Minerals follows with 20,000 units (16.5%), ahead of BYOMA on 20,000 units (16.5%).
Volume is spread across 8 brands, with the top three holding 55.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $13.08 to $19.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Aloderma
3 ASINs in Top 10
22.3%
Units
27K
Revenue
$371.1K
Avg. price
$13.08

B07GQNKH65
$13.95·★4.6·14.4K revsAloderma Aloe Vera Gel Made within 12 Hours of Harvest with 96% Pure Organic Aloe Vera for Skin, Scalp, & Hair, Soothing Aloe Face Moisturizer, Multipurpose, Hydrating Aloe Gel, 7.05oz
Units sold10K
B097CGDN7J
$15.29·★4.6·3K revsAloderma Aloe Vera Gel Made within 12 Hours of Harvest with 99% Pure Organic Aloe Vera - Pump Bottle - Ideal for Face and Body, Soothing & Hydrating Sunburn Relief, Great for Scalp & Hair - 10.6oz
Units sold10K
B075H38DRN
$9.99·★4.6·4.7K revsAloderma Aloe Vera Gel Made within 12 Hours of Harvest with 99% Pure Organic Aloe Vera, Naturally Hydrating for Soothing Skincare, Moisturizing Aloe Gel for Skin, Face, Sensitive Skin - 4.02oz
Units sold7K
Seven Minerals
1 ASIN in Top 10
16.5%
Units
20K
Revenue
$381.6K
Avg. price
$19.95

B00XTTFI6K
$19.95·★4.5·82.9K revsSeven Minerals Aloe Vera Gel with Freshly Cut Pure Organic Aloe - Big 12oz - Texas Grown, HighestQuality, Vegan, Unscented, Non-Sticky - After Sun, Skin & Face Moisturizer, Hair Mask
Units sold20K
BYOMA
1 ASIN in Top 10
16.5%
Units
20K
Revenue
$279.8K
Avg. price
$13.99

B0BJ74DJXG
$13.99·★4.5·5.6K revsBYOMA Moisturizing Gel Cream | Barrier Repair, Niacinamide and Green Tea, Ceramide Moisturizer for Dry Skin, Alcohol-Free, Oil-Free
Units sold20K
Trending Aloe Vera Gel For Face Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B097CGDN7J booked 10K units at $15.29, with ▲ 66.7% MoM change. On the growth side, B0751L3KP9 leads positive momentum with ▲ 100.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B097CGDN7J
Aloderma Aloe Vera Gel Made within 12 Hours of Harvest with 99% Pure Organic Aloe Vera - Pump Bottle - Ideal for Face and Body, Soothing & Hydrating Sunburn Relief, Great for Scalp & Hair - 10.6oz
Price
$15.29
Rating
4.6
Reviews
3K
Latest month sales

B098BFY517
KinRose Care, 12oz Aloe Vera Gel for Face, Skin, Hair & Sunburn Relief - From Pure Organic Aloe Vera (99%) - Cold Pressed, Vegan, Unscented - Made in USA.
Price
$12.95
Rating
4.5
Reviews
10.2K
Latest month sales

B0751L3KP9
Seven Minerals, Aloe Vera Spray for Body & Hair - From Freshly Cut Organic Aloe (99%), Extra Strong, Easy to Apply, No Thickeners So It Absorbs Rapidly, No Sticky Residue - Made in USA (12 fl oz)
Unlock to view ASIN details and product titles
Price
$19.95
Rating
4.4
Reviews
7.2K
Latest month sales
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