Air Tag Holder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Air Tag Holder sales on Amazon US totaled 112,100 units in July 2026 (▼ 10.1% vs. the prior month), generating an estimated $2,318,394 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.3% of unit volume and 71.3% of revenue, while a typical listing is priced at $16.92. The keyword itself pulled 39,421 Amazon queries over the same period (▲ 12.0% MoM).
Zooming out to the 12-month window ending July 2026, the air tag holder Top 50 moved 1,277,550 units and $20,906,793 in cumulative sales — an average of 106,463 units and $1,742,233 per month. Monthly throughput topped out at 136,400 units in December 2025 and dipped to 75,900 in May 2026, leaving the latest reading 28.2% higher than August 2025.
Air Tag Holder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
112.1K
▼ 10.1% MoM
Monthly Revenue 2026/07
$2.3M
▼ 6.5% MoM
Top 10 Market Share 2026/07
63.3%
Air Tag Holder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold air tag holder listing on Amazon US in July 2026 is ASIN B09468VZ5W (Brand: HATALKIN), which sold 10,000 units at $5.57 apiece — equal to 8.9% of every unit tracked in this report.
The Top 10 ASINs account for 71,000 units and $1,652,710 in July 2026 — 63.3% of unit volume and 71.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Air Tag Holder' on Amazon
July 2026
Is 63.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09468VZ5W
Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages
10K
▲ 0.0%vs. prior month
$60.9K
latest month
12-month trend
B0CGDDXY11
MOLOSLEEVE 1|2|4 Pack Case for AirTag 2nd Gen (2026) & 1st Gen, Shockproof Holder Anti-Scratch Protective Cover for Air Tags, Men's Women's Keyrings & Keychains for Keys, Luggage, Bags, Black
10K
▲ 0.0%vs. prior month
$49.9K
latest month
12-month trend
B0GJTFXNRX
Apple AirTag (2nd Generation): Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range
10K
▲ 0.0%vs. prior month
$278.4K
latest month
12-month trend
B0GJTXVN9Z
Apple AirTag (2nd Generation) - 4 Pack: Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range*
10K
▲ 0.0%vs. prior month
$915.1K
latest month
12-month trend
B0CTT9WF4X
Waterproof AirTag Holder for Dog Collar, Soft Slide-On Dog AirTag Holder | Full-Body Protection, No-Dangle Fit, Ultra-Durable, Lightweight, Tool-Free Installation, Clear Cover, Fits Dog & Cat Collars
7K
▲ 40.0%vs. prior month
$52.9K
latest month
12-month trend
B096F7NJ62
UNBREAKcable AirTag Holder for Apple - 4 Pack Air Tag Case with Keychain | Secure Tight Fit, Easy to Install, Shockproof Waterproof TPU, Perfect for Kids Pets Luggage Backpacks and Keys
6K
▲ 20.0%vs. prior month
$127.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Air Tag Holder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Apple is the best-performing air tag holder brand in July 2026, moving 20,000 units across 2 ASINs for 28.2% of Top 10 volume. HATALKIN follows with 10,000 units (14.1%), ahead of MOLOSLEEVE on 10,000 units (14.1%).
Volume is spread across 9 brands, with the top three holding 56.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.99 to $51.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Apple
2 ASINs in Top 10
28.2%
Units
20K
Revenue
$1.2M
Avg. price
$51.99
B0GJTFXNRX
$24.00·★4.5·9.3K revsApple AirTag (2nd Generation): Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range
Units sold10KB0GJTXVN9Z
$79.99·★4.5·9.4K revsApple AirTag (2nd Generation) - 4 Pack: Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range*
Units sold10K
HATALKIN
1 ASIN in Top 10
14.1%
Units
10K
Revenue
$60.9K
Avg. price
$5.57
B09468VZ5W
$5.57·★4.7·26.1K revsCompatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages
Units sold10K
MOLOSLEEVE
1 ASIN in Top 10
14.1%
Units
10K
Revenue
$49.9K
Avg. price
$4.99
B0CGDDXY11
$4.99·★4.6·10.9K revsMOLOSLEEVE 1|2|4 Pack Case for AirTag 2nd Gen (2026) & 1st Gen, Shockproof Holder Anti-Scratch Protective Cover for Air Tags, Men's Women's Keyrings & Keychains for Keys, Luggage, Bags, Black
Units sold10K
Trending Air Tag Holder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B09GTM8FHN booked 4K units at $9.99, with ▲ 0.0% MoM change. On the growth side, B0CLJ1SQLL leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0CXT9ZK55 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09GTM8FHN
TagVault™ AirTag Wallet Holder - The Thinnest AirTag Wallet Card Insert | Flexible, Stays Hidden, Patent Pending | Elevation Lab
Price
$9.99
Rating
4.6
Reviews
5.3K
Latest month sales
B0CLJ1SQLL
miyozi Airtag Wallet for Men,with Money Clip 10 Cards Metal Case Smart Slim Pop Up Credit Card Holder Flip with Magnetic Closure RFID Blocking wallet with Gift Box
Price
$23.99
Rating
4.4
Reviews
3.2K
Latest month sales
B0CXT9ZK55
for AirTag Holder Keychain,Air Tag-4 Pack Holder Case Airtags 1st/2nd Gen | for Apple Air Tag Wire Cable Lock Key Chain Ring Air Tagholder Accessories for Luggage,Dog,Cat,Kids,Women's Novelty Keychains
Unlock to view ASIN details and product titles
Price
$18.71
Rating
4.7
Reviews
2.4K
Latest month sales
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