Adidas Ultraboost Womens Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Adidas Ultraboost Womens sales on Amazon US totaled 1,300 units in July 2026 (▼ 60.0% vs. the prior month), generating an estimated $77,510 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 88.5% of unit volume and 87.6% of revenue, while a typical listing is priced at $97.24. The keyword itself pulled 11,216 Amazon queries over the same period (▼ 5.3% MoM).

Zooming out to the 12-month window ending July 2026, the adidas ultraboost womens Top 50 moved 13,650 units and $850,196 in cumulative sales — an average of 1,138 units and $70,850 per month. Monthly throughput topped out at 3,250 units in June 2026 and dipped to 450 in December 2025, leaving the latest reading 30.0% higher than August 2025.

13.7KTotal units sold · Last 12 months
$850.2KTotal revenue · Last 12 months
11.2K▼ 5.3% MoM
Monthly search volume
$97.24Avg. price · July 2026

Adidas Ultraboost Womens Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales1K
Revenue$72.9K

2025/09

Sales850
Revenue$75.3K

2025/10

Sales1.1K
Revenue$86.7K

2025/11

Sales550
Revenue$24.5K

2025/12

Sales450
Revenue$21.4K

2026/01

Sales800
Revenue$59.6K

2026/02

Sales650
Revenue$52.3K

2026/03

Sales1.2K
Revenue$84.6K

2026/04

Sales1.2K
Revenue$72.6K

2026/05

Sales1.3K
Revenue$61.9K

2026/06

Sales3.3K
Revenue$160.9K
1.3K

2026/07

Sales1.3K
Revenue$77.5K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

1.3K

▼ 60.0% MoM

Monthly Revenue 2026/07

$77.5K

▼ 51.8% MoM

Top 10 Market Share 2026/07

88.5%

See the Top 10 ASINs driving 88.5% of sales

Adidas Ultraboost Womens Market Share & Sales Concentration on Amazon US — July 2026

The most-sold adidas ultraboost womens listing on Amazon US in July 2026 is ASIN B0FSPMWBRZ (Brand: Vilanva), which sold 200 units at $49.48 apiece — equal to 15.4% of every unit tracked in this report.

The Top 10 ASINs account for 1,150 units and $67,899 in July 2026 — 88.5% of unit volume and 87.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Adidas Ultraboost Womens' on Amazon

July 2026
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88.5% Volume Share 1.1K units sold
87.6% Revenue Share $67.9K estimated
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Top 5 Volume Share breakdown

B0FSPMWBRZ 15.4%
B0BHPTDPF7 15.4%
B0CKML9G19 15.4%
B0BZXMPRQ3 7.7%
B0CM7S21DB 7.7%
Others 38.5%
#1
Vilanva Women's Comfortable Walking Shoes Cushion Running Tennis Shoes Non-Slip Workout Gym Athletic Breathable Trendy Fashion Sneakers

B0FSPMWBRZ

Vilanva Women's Comfortable Walking Shoes Cushion Running Tennis Shoes Non-Slip Workout Gym Athletic Breathable Trendy Fashion Sneakers

$49.48·★ 4.3·455 reviews
Monthly Sales

200

▲ 0.0%

vs. prior month

Revenue

$10.3K

latest month

Monthly Trend

12-month trend

#2
adidas Womens Swift Run 1.0

B0BHPTDPF7

adidas Womens Swift Run 1.0

$80.00·★ 3.9·1.7K reviews
Monthly Sales

200

▼ 33.3%

vs. prior month

Revenue

$16K

latest month

Monthly Trend

12-month trend

#3
adidas Women's Run Falcon 5 Running Shoes

B0CKML9G19

adidas Women's Run Falcon 5 Running Shoes

$45.00·★ 4.5·3.4K reviews
Monthly Sales

200

▼ 75.0%

vs. prior month

Revenue

$8.3K

latest month

Monthly Trend

12-month trend

#4
Under Armour Women's Charged Surge 4 Running Shoe

B0BZXMPRQ3

Under Armour Women's Charged Surge 4 Running Shoe

$39.00·★ 4.4·6.9K reviews
Monthly Sales

100

▼ 85.7%

vs. prior month

Revenue

$4.5K

latest month

Monthly Trend

12-month trend

#5
adidas Women's Run 70s 2.0

B0CM7S21DB

adidas Women's Run 70s 2.0

$60.00·★ 4.2·3.1K reviews
Monthly Sales

100

▲ 0.0%

vs. prior month

Revenue

$5.7K

latest month

Monthly Trend

12-month trend

#6
Brooks Women’s Anthem 8 Running Shoe

B0F4JD6N29

Brooks Women’s Anthem 8 Running Shoe

$89.95·★ 4.4·849 reviews
Monthly Sales

100

▲ 0.0%

vs. prior month

Revenue

$9K

latest month

Monthly Trend

12-month trend

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Best Adidas Ultraboost Womens Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

adidas is the best-performing adidas ultraboost womens brand in July 2026, moving 600 units across 5 ASINs for 52.2% of Top 10 volume. Vilanva follows with 200 units (17.4%), ahead of Under Armour on 100 units (8.7%).

With 6 brands splitting the Top 10 and 78.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $39.00 to $57.35, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

52.2%
17.4%
8.7%
21.7%
adidas
Vilanva
Under Armour
Other brands
1

adidas

5 ASINs in Top 10

52.2%

Units

600

Revenue

$35.2K

Avg. price

$57.35

  • adidas Womens Swift Run 1.0

    B0BHPTDPF7

    $80.00·★3.9·1.7K revs

    adidas Womens Swift Run 1.0

    Units sold200
  • adidas Women's Run Falcon 5 Running Shoes

    B0CKML9G19

    $45.00·★4.5·3.4K revs

    adidas Women's Run Falcon 5 Running Shoes

    Units sold200
  • adidas Women's Run 70s 2.0

    B0CM7S21DB

    $60.00·★4.2·3.1K revs

    adidas Women's Run 70s 2.0

    Units sold100
  • adidas Women's Response 2 Running Shoe

    B0F1XK9RNW

    $53.00·★4.4·380 revs

    adidas Women's Response 2 Running Shoe

    Units sold50
  • adidas Women's Response Pace Running Shoe

    B0F4WK8JMM

    $48.75·★4.6·521 revs

    adidas Women's Response Pace Running Shoe

    Units sold50
2

Vilanva

1 ASIN in Top 10

17.4%

Units

200

Revenue

$10.3K

Avg. price

$49.48

  • Vilanva Women's Comfortable Walking Shoes Cushion Running Tennis Shoes Non-Slip Workout Gym Athletic Breathable Trendy Fashion Sneakers

    B0FSPMWBRZ

    $49.48·★4.3·455 revs

    Vilanva Women's Comfortable Walking Shoes Cushion Running Tennis Shoes Non-Slip Workout Gym Athletic Breathable Trendy Fashion Sneakers

    Units sold200
3

Under Armour

1 ASIN in Top 10

8.7%

Units

100

Revenue

$4.5K

Avg. price

$39.00

  • Under Armour Women's Charged Surge 4 Running Shoe

    B0BZXMPRQ3

    $39.00·★4.4·6.9K revs

    Under Armour Women's Charged Surge 4 Running Shoe

    Units sold100

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