Aa Batteries 12 Pack Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Aa Batteries 12 Pack sales on Amazon US totaled 815,000 units in July 2026 (▼ 5.9% vs. the prior month), generating an estimated $14,609,440 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.8% of unit volume and 80.4% of revenue, while a typical listing is priced at $16.99. The keyword itself pulled 31,948 Amazon queries over the same period (▲ 14.7% MoM).
Zooming out to the 12-month window ending July 2026, the aa batteries 12 pack Top 50 moved 10,630,950 units and $190,680,789 in cumulative sales — an average of 885,913 units and $15,890,066 per month. Monthly throughput topped out at 1,189,700 units in November 2025 and dipped to 511,750 in May 2026, leaving the latest reading 8.8% lower than August 2025.
Aa Batteries 12 Pack Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
815K
▼ 5.9% MoM
Monthly Revenue 2026/07
$14.6M
▼ 10.2% MoM
Top 10 Market Share 2026/07
74.8%
Aa Batteries 12 Pack Market Share & Sales Concentration on Amazon US — July 2026
The most-sold aa batteries 12 pack listing on Amazon US in July 2026 is ASIN B00MNV8E0C (Brand: Amazon Basics), which sold 100,000 units at $15.29 apiece — equal to 12.3% of every unit tracked in this report.
The Top 10 ASINs account for 610,000 units and $11,748,800 in July 2026 — 74.8% of unit volume and 80.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Aa Batteries 12 Pack' on Amazon
July 2026
Is 74.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00MNV8E0C
Amazon Basics Amazon Basics 48-Pack AA Alkaline High-Performance Batteries, 1.5 Volt, 10-Year Shelf Life, Long-lasting, No Leakage
100K
▲ 0.0%vs. prior month
$1.5M
latest month
12-month trend
B00NTCH52W
Amazon Basics 20-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Leak-Free Shelf Life, for Everyday and Household Devices
100K
▲ 0.0%vs. prior month
$999K
latest month
12-month trend
B09RTVD1GF
Energizer AA Batteries Alkaline Power, 32 Count Alkaline Double A Battery Pack
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0035LCFNQ
DURACELL Coppertop AA Batteries, 24 Count, 12-Year Shelf Life, Long-lasting | AA Batteries with Power Boost Ingredients, Long-lasting Alkaline Double AA Battery for Household and Office Devices
80K
▲ 33.3%vs. prior month
$1.4M
latest month
12-month trend
B01B8R6PF2
Amazon Basics 100-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Shelf Life, Reliable
60K
▲ 0.0%vs. prior month
$1.6M
latest month
12-month trend
B01C4PP8FK
Energizer Ultimate Lithium AA Batteries, 24 Pack, 1.5V Long-Lasting for High-Drain Devices, Cameras & Flashlights
50K
▲ 0.0%vs. prior month
$1.9M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Aa Batteries 12 Pack Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing aa batteries 12 pack brand in July 2026, moving 260,000 units across 3 ASINs for 42.6% of Top 10 volume. Energizer follows with 250,000 units (41.0%), ahead of DURACELL on 100,000 units (16.4%).
With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.09 to $22.88, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
3 ASINs in Top 10
42.6%
Units
260K
Revenue
$4.1M
Avg. price
$17.09
B00MNV8E0C
$15.29·★4.7·950.7K revsAmazon Basics Amazon Basics 48-Pack AA Alkaline High-Performance Batteries, 1.5 Volt, 10-Year Shelf Life, Long-lasting, No Leakage
Units sold100KB00NTCH52W
$9.99·★4.7·950.7K revsAmazon Basics 20-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Leak-Free Shelf Life, for Everyday and Household Devices
Units sold100KB01B8R6PF2
$25.99·★4.7·950.7K revsAmazon Basics 100-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Shelf Life, Reliable
Units sold60K
Energizer
5 ASINs in Top 10
41.0%
Units
250K
Revenue
$5.8M
Avg. price
$22.88
B09RTVD1GF
$15.99·★4.8·78.7K revsEnergizer AA Batteries Alkaline Power, 32 Count Alkaline Double A Battery Pack
Units sold100KB01C4PP8FK
$35.47·★4.7·38.1K revsEnergizer Ultimate Lithium AA Batteries, 24 Pack, 1.5V Long-Lasting for High-Drain Devices, Cameras & Flashlights
Units sold50KB087GMJXMC
$24.99·★4.8·214.3K revsEnergizer AA and AAA Batteries, 48 Count, Combo Pack Contains 24 Max Double A and 24 Max Triple A Batteries
Units sold40KB0DDWC93VC
$15.98·★4.8·7.5K revsEnergizer Alkaline Power AA Batteries (20 Pack), Double A Long-Lasting Alkaline Batteries
Units sold40KB079GXSFPB
$21.98·★4.8·214.3K revsEnergizer MAX AA Batteries, Double A Alkaline Batteries (48 Pack)
Units sold20K
DURACELL
2 ASINs in Top 10
16.4%
Units
100K
Revenue
$1.8M
Avg. price
$21.41
B0035LCFNQ
$21.87·★4.8·138.4K revsDURACELL Coppertop AA Batteries, 24 Count, 12-Year Shelf Life, Long-lasting | AA Batteries with Power Boost Ingredients, Long-lasting Alkaline Double AA Battery for Household and Office Devices
Units sold80KB0B1DF9NVJ
$20.95·★4.8·41.9K revsDURACELL Duracell Coppertop AA Batteries, 28 Count, 12-Year Shelf Life, Storage Tray
Units sold20K
Trending Aa Batteries 12 Pack Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0D51V5K5J leads positive momentum with ▲ 525.0% MoM growth on 5K units, with B004U429ME close behind at ▲ 300.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D51V5K5J
Energizer MAX AA Batteries (1 Pack), Double A Alkaline Batteries
Price
$6.59
Rating
4.8
Reviews
2.6K
Latest month sales
B004U429ME
Energizer MAX AA Batteries (8 Pack), Double A Alkaline Batteries
Price
$6.56
Rating
4.7
Reviews
110.3K
Latest month sales
B00000J47L
Energizer Power Plus Rechargeable AA Batteries (4 Pack), Double A Batteries
Unlock to view ASIN details and product titles
Price
$10.19
Rating
4.7
Reviews
8.2K
Latest month sales
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