A&d Ointment Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
A&d Ointment sales on Amazon US totaled 185,100 units in July 2026 (▲ 1.3% vs. the prior month), generating an estimated $2,362,864 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 82.7% of unit volume and 82.0% of revenue, while a typical listing is priced at $13.82. The keyword itself pulled 34,541 Amazon queries over the same period (▲ 17.3% MoM).
Zooming out to the 12-month window ending July 2026, the a&d ointment Top 50 moved 1,834,300 units and $25,468,620 in cumulative sales — an average of 152,858 units and $2,122,385 per month. Monthly throughput topped out at 185,100 units in July 2026 and dipped to 90,400 in May 2026, leaving the latest reading 47.3% higher than August 2025.
A&d Ointment Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
185.1K
▲ 1.3% MoM
Monthly Revenue 2026/07
$2.4M
▼ 10.2% MoM
Top 10 Market Share 2026/07
82.7%
A&d Ointment Market Share & Sales Concentration on Amazon US — July 2026
The most-sold a&d ointment listing on Amazon US in July 2026 is ASIN B006IB5T4W (Brand: Aquaphor), which sold 70,000 units at $16.49 apiece — equal to 37.8% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 153,000 units and $1,938,500 in July 2026 — 82.7% of unit volume and 82.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'A&d Ointment' on Amazon
July 2026
Is 82.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B006IB5T4W
Aquaphor Advanced Therapy Healing Ointment Skin Protectant, 14 OZ | Clinically Proven Skin Protectant Moisturizer for Cracked, Irritated or Dry Skin Relief, Dye and Fragrance Free
70K
▲ 0.0%vs. prior month
$1M
latest month
12-month trend
B01D2NTLZG
A+D Original Diaper Rash Ointment Prevents & Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A & D, Healing Skin Ointment for Dry and Cracked Skin 4oz | Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A and D, Healing Skin Ointment for Dry and Cracked Skin
30K
▲ 50.0%vs. prior month
$164.1K
latest month
12-month trend
B000GCL2B8
Triple Paste Diaper Rash Cream, Zinc Oxide Baby Ointment, 16 oz | Zinc oxide daily diaper rash cream helps treat, soothe and prevent rash; hypoallergenic pediatrician-recommended brand.
10K
▲ 0.0%vs. prior month
$254.6K
latest month
12-month trend
B016I2JUWM
A+D Original Diaper Rash Ointment Prevents & Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A & D, Healing Skin Ointment for Dry and Cracked Skin 16 oz | This baby diaper cream prevents & protects diaper rash, and moisturizes & heals dry skin
10K
▲ 0.0%vs. prior month
$144.7K
latest month
12-month trend
B09HHD9X58
Amazon Basics Healing Ointment & Skin Protectant for Dry & Cracked Skin, Chapped Lips, Minor Cuts and Scrapes, Moisturizing Barrier Cream, Fragrance Free, 14 oz, 1-Pack
10K
▲ 0.0%vs. prior month
$82.3K
latest month
12-month trend
B0D6WHPMMK
A+D Overnight Healing Diaper Rash Ointment, with Vitamins, Lavender, 3.6 Oz | Soothes, Protects and Relieves Irritated Skin Overnight with Vitamins A and D, Colloidal Oatmeal & Lavender
6K
▼ 14.3%vs. prior month
$36.3K
latest month
12-month trend
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Best A&d Ointment Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Aquaphor is the best-performing a&d ointment brand in July 2026, moving 70,000 units across 1 ASIN for 45.8% of Top 10 volume. A+D follows with 59,000 units (38.6%), ahead of Triple Paste on 10,000 units (6.5%).
With 5 brands splitting the Top 10 and 90.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.22 to $29.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Aquaphor
1 ASIN in Top 10
45.8%
Units
70K
Revenue
$1M
Avg. price
$16.49
B006IB5T4W
$16.49·★4.8·86.8K revsAquaphor Advanced Therapy Healing Ointment Skin Protectant, 14 OZ | Clinically Proven Skin Protectant Moisturizer for Cracked, Irritated or Dry Skin Relief, Dye and Fragrance Free
Units sold70K
A+D
6 ASINs in Top 10
38.6%
Units
59K
Revenue
$420.8K
Avg. price
$7.22
B01D2NTLZG
$5.47·★4.8·41K revsA+D Original Diaper Rash Ointment Prevents & Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A & D, Healing Skin Ointment for Dry and Cracked Skin 4oz | Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A and D, Healing Skin Ointment for Dry and Cracked Skin
Units sold30KB016I2JUWM
$14.47·★4.8·41K revsA+D Original Diaper Rash Ointment Prevents & Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A & D, Healing Skin Ointment for Dry and Cracked Skin 16 oz | This baby diaper cream prevents & protects diaper rash, and moisturizes & heals dry skin
Units sold10KB0D6WHPMMK
$5.97·★4.7·2.2K revsA+D Overnight Healing Diaper Rash Ointment, with Vitamins, Lavender, 3.6 Oz | Soothes, Protects and Relieves Irritated Skin Overnight with Vitamins A and D, Colloidal Oatmeal & Lavender
Units sold6KB0DVBVDWFQ
$4.97·★4.6·1.6K revsA+D Medicated Rash Ointment 1.5 oz– Relieves Rash & Skin Irritated Skin from Poison Ivy, Eczema, Beard, Bikini, Dry Skin, Chapped Skin, bug bites. Made with Colloidal Oatmeal | Relieves Rash & Irritation from Poison Ivy, Eczema, Beard, Bikini, Dry and Chapped Skin, Made with Colloidal Oatmeal
Units sold5KB0F9LFZ4L3
$6.97·★4.6·2K revsA+D Antimicrobial Hydrogel Spray with Hypochlorous Acid Spray for Skin, 4oz | Hypochlorous acid diaper rash spray. Helps heal rashes & skin irritations. Sting-free, safe for all ages.
Units sold5KB016N3PHBO
$5.47·★4.8·8.2K revsA+D Zinc Oxide Diaper Rash Treatment Cream, Dimethicone 1%, Zinc Oxide 10%, Easy Spreading Baby Rash Cream, 4 Ounce Tube (Packaging May Vary) | Calms Diaper Rash and Heals Skin Naturally with Zinc Oxide 10%, Dimethicone 1%, Vitamins A and D plus Aloe Vera
Units sold3K
Triple Paste
1 ASIN in Top 10
6.5%
Units
10K
Revenue
$254.6K
Avg. price
$29.97
B000GCL2B8
$29.97·★4.8·9.4K revsTriple Paste Diaper Rash Cream, Zinc Oxide Baby Ointment, 16 oz | Zinc oxide daily diaper rash cream helps treat, soothe and prevent rash; hypoallergenic pediatrician-recommended brand.
Units sold10K
Trending A&d Ointment Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0DQ3QWGMG leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B01DKV296I close behind at ▲ 66.7% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DQ3QWGMG
ViveCare Vitamins A&D Ointment - Skin Protectant & Healing Lotion | Babies, Adults, Seniors - Soothing Cream for Diaper Rash Prevention, Skin Chaffing & Irritation, Burns, Cuts, Scrapes (15oz)
Price
$9.99
Rating
4.7
Reviews
101
Latest month sales
B01DKV296I
MedPride MPR-30456 Vitamins A and D Ointment, Diaper Rash Skin Protectant, 4 oz. Bottle
Price
$4.97
Rating
4.1
Reviews
109
Latest month sales
B0BHM34517
Dynarex Vitamins A & D Ointment, Ointment with Vitamin A and Vitamin D Skin Protectant, for Diaper Rash and Discomfort, White, 4 - 15 oz Jars of Dynarex Vitamins A & D Ointment
Unlock to view ASIN details and product titles
Price
$20.87
Rating
4.7
Reviews
6.5K
Latest month sales
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