25 Lb Kettlebell Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
25 Lb Kettlebell sales on Amazon US totaled 31,950 units in July 2026 (▼ 14.0% vs. the prior month), generating an estimated $1,413,619 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.7% of unit volume and 62.9% of revenue, while a typical listing is priced at $46.80. The keyword itself pulled 18,027 Amazon queries over the same period (▲ 13.6% MoM).
Zooming out to the 12-month window ending July 2026, the 25 lb kettlebell Top 50 moved 387,500 units and $15,633,131 in cumulative sales — an average of 32,292 units and $1,302,761 per month. Monthly throughput topped out at 47,350 units in December 2025 and dipped to 15,550 in May 2026, leaving the latest reading 28.6% higher than August 2025.
25 Lb Kettlebell Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
31.9K
▼ 14.0% MoM
Monthly Revenue 2026/07
$1.4M
▼ 16.9% MoM
Top 10 Market Share 2026/07
65.7%
25 Lb Kettlebell Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 25 lb kettlebell listing on Amazon US in July 2026 is ASIN B0731DWW5K (Brand: Amazon Basics), which sold 4,000 units at $35.99 apiece — equal to 12.5% of every unit tracked in this report.
The Top 10 ASINs account for 21,000 units and $889,250 in July 2026 — 65.7% of unit volume and 62.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '25 Lb Kettlebell' on Amazon
July 2026
Is 65.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0731DWW5K
Amazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
4K
▼ 33.3%vs. prior month
$136.9K
latest month
12-month trend
B074DZGRMG
Amazon Basics Rubber Hex Dumbbell Hand Weight
4K
▲ 300.0%vs. prior month
$131.2K
latest month
12-month trend
B0731HYTZL
Amazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
3K
▲ 200.0%vs. prior month
$139K
latest month
12-month trend
B07F1RGQTR
Amazon Basics Vinyl Kettlebell
2K
▲ 100.0%vs. prior month
$60.9K
latest month
12-month trend
B09WZN4FD2
KETTLE GRYP Dumbbell to Kettlebell Grip Converter Handle Made in USA, Black | Shark Tank Featured, the Original Adapter Attachment for Strength Training, Patented Design Securely Holds Weights up to 55lb
2K
▲ 0.0%vs. prior month
$69.9K
latest month
12-month trend
B0731DWW5D
Amazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
2K
▲ 0.0%vs. prior month
$51.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best 25 Lb Kettlebell Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing 25 lb kettlebell brand in July 2026, moving 17,000 units across 7 ASINs for 81.0% of Top 10 volume. Kettle Gryp follows with 2,000 units (9.5%), ahead of CAP on 1,000 units (4.8%).
With 4 brands splitting the Top 10 and 95.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $34.95 to $48.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
7 ASINs in Top 10
81.0%
Units
17K
Revenue
$612.4K
Avg. price
$37.59
B0731DWW5K
$35.99·★4.8·28.3K revsAmazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
Units sold4KB074DZGRMG
$42.58·★4.7·52.8K revsAmazon Basics Rubber Hex Dumbbell Hand Weight
Units sold4KB0731HYTZL
$42.39·★4.8·28.3K revsAmazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
Units sold3KB07F1RGQTR
$35.99·★4.7·18K revsAmazon Basics Vinyl Kettlebell
Units sold2KB0731DWW5D
$26.09·★4.8·28.3K revsAmazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
Units sold2KB07F22RMNK
$35.19·★4.7·18K revsAmazon Basics Vinyl Kettlebell
Units sold1KB07F229ZD2
$44.92·★4.6·575 revsAmazon Basics Vinyl Kettlebell for Strength Training and Workout, 35 Pounds, Textured Handle, Red
Units sold1K
Kettle Gryp
1 ASIN in Top 10
9.5%
Units
2K
Revenue
$69.9K
Avg. price
$34.95
B09WZN4FD2
$34.95·★4.5·1.5K revsKETTLE GRYP Dumbbell to Kettlebell Grip Converter Handle Made in USA, Black | Shark Tank Featured, the Original Adapter Attachment for Strength Training, Patented Design Securely Holds Weights up to 55lb
Units sold2K
CAP
1 ASIN in Top 10
4.8%
Units
1K
Revenue
$58K
Avg. price
$48.99
B0D8RBG3H6
$48.99·★4.6·7.1K revsCAP Rubber Coated Dumbbell Weights, Free Weights for Home Gym Strength Training, Anti-Roll Hex Dumbbells with Black, Chrome & Comfort Grip Handles, Pairs & Sets
Units sold1K
Trending 25 Lb Kettlebell Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07F229ZD2 booked 1K units at $44.92, with ▲ 150.0% MoM change. On the growth side, B074DZGRMG leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B078SPC2VY close behind at ▲ 300.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07F229ZD2
Amazon Basics Vinyl Kettlebell for Strength Training and Workout, 35 Pounds, Textured Handle, Red
Price
$44.92
Rating
4.6
Reviews
575
Latest month sales
B074DZGRMG
Amazon Basics Rubber Hex Dumbbell Hand Weight
Price
$42.58
Rating
4.7
Reviews
52.8K
Latest month sales
B078SPC2VY
CAP 80 LB Cast Iron Kettlebell Set, 10/15/25/30 LB, Black | 4 Kettlebells, 10/15/25/30 LB, Solid Cast Iron, Industrial Enamel, Wide Handles, Flat Bases, Black Finish
Unlock to view ASIN details and product titles
Price
$193.99
Rating
4.3
Reviews
131
Latest month sales
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