1 Cent Deals Today Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
1 Cent Deals Today sales on Amazon US totaled 114,650 units in July 2026 (▼ 16.6% vs. the prior month), generating an estimated $2,137,232 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 82.0% of unit volume and 89.8% of revenue, while a typical listing is priced at $19.75. The keyword itself pulled 4,336 Amazon queries over the same period (▼ 49.1% MoM).
Zooming out to the 12-month window ending July 2026, the 1 cent deals today Top 50 moved 1,429,900 units and $27,271,142 in cumulative sales — an average of 119,158 units and $2,272,595 per month. Monthly throughput topped out at 158,850 units in November 2025 and dipped to 78,800 in May 2026, leaving the latest reading 23.7% higher than August 2025.
1 Cent Deals Today Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
114.7K
▼ 16.6% MoM
Monthly Revenue 2026/07
$2.1M
▼ 21.7% MoM
Top 10 Market Share 2026/07
82.0%
1 Cent Deals Today Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 1 cent deals today listing on Amazon US in July 2026 is ASIN B0C1NNYJGB (Brand: BEDLORE), which sold 30,000 units at $23.99 apiece — equal to 26.2% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 94,000 units and $1,919,440 in July 2026 — 82.0% of unit volume and 89.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '1 Cent Deals Today' on Amazon
July 2026









Is 82.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0C1NNYJGB
BEDLORE Waterproof Mattress Protector, Queen Size Mattress Pad Noiseless | Deep Pockets Fit 6"-18" Mattresses, Soft Breathable Dirt-proof Bed Mattress Cover Washable for Home, Bedroom, Hotel (Gray)
30K
▲ 50.0%vs. prior month
$747.3K
latest month
12-month trend

B00XA1075Y
Dunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 60 Count | 6 boxes of 10 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
20K
▼ 33.3%vs. prior month
$739.2K
latest month
12-month trend

B00WT26UX8
wet n wild Color Icon Kohl Eyeliner Pencil, Rich Hyper-Pigmented Color, Smooth Creamy Application, Long-Wearing Matte Finish Versatility, Cruelty-Free - Simma Brown Now! (Packaged)
10K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend

B0725WFLMB
Bedsure Satin Pillowcase, Similar to Silk Pillow Cases Queen Size Set of 2, Cooling Pillow Case Covers with Envelope Closure, Room Decor Gifts for Women Men, Silver Grey, 20x30 Inches, 2pcs
8K
▼ 20.0%vs. prior month
$53.4K
latest month
12-month trend

B0C1Z9V6N1
Tietoc Chainsaw 6 Inch Mini Electric Chainsaw Cordless Battery Powered, Hand Held Saw for Wood/Trees Trimming, Tools for Household and Garden, Chain Saw Gift for Men Dad Husband Fathers Gardener 2026
8K
▼ 60.0%vs. prior month
$233.1K
latest month
12-month trend

B087JJ3M15
BEDELITE Satin Pillowcases, Queen Size 20x30 Inch, Dark Grey, Set of 2 | Similar to Silk Pillow Cases, Soft and Cooling, Reduces Friction, Gentle on Hair and Skin, Envelope Closure, Women Men Gift
6K
▼ 25.0%vs. prior month
$34.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best 1 Cent Deals Today Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BEDLORE is the best-performing 1 cent deals today brand in July 2026, moving 30,000 units across 1 ASIN for 31.9% of Top 10 volume. Dunkin' follows with 20,000 units (21.3%), ahead of wet n wild on 13,000 units (13.8%).
With 9 brands splitting the Top 10 and 67.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $0.98 to $40.17, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BEDLORE
1 ASIN in Top 10
31.9%
Units
30K
Revenue
$747.3K
Avg. price
$23.99

B0C1NNYJGB
$23.99·★4.6·25.2K revsBEDLORE Waterproof Mattress Protector, Queen Size Mattress Pad Noiseless | Deep Pockets Fit 6"-18" Mattresses, Soft Breathable Dirt-proof Bed Mattress Cover Washable for Home, Bedroom, Hotel (Gray)
Units sold30K
Dunkin'
1 ASIN in Top 10
21.3%
Units
20K
Revenue
$739.2K
Avg. price
$40.17

B00XA1075Y
$40.17·★4.7·28.5K revsDunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 60 Count | 6 boxes of 10 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
Units sold20K
wet n wild
2 ASINs in Top 10
13.8%
Units
13K
Revenue
$13K
Avg. price
$0.98

B00WT26UX8
$1.00·★4.6·12.3K revswet n wild Color Icon Kohl Eyeliner Pencil, Rich Hyper-Pigmented Color, Smooth Creamy Application, Long-Wearing Matte Finish Versatility, Cruelty-Free - Simma Brown Now! (Packaged)
Units sold10K
B00W4ASFRY
$0.97·★4.5·18.3K revswet n wild Color Icon Kohl Eyeliner Pencil - Rich Hyper-Pigmented Color, Smooth Creamy Application, Long-Wearing Matte Finish Versatility, Cruelty-Free - Simma Brown Now!
Units sold3K
Trending 1 Cent Deals Today Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B004C8HJXC booked 2K units at $0.98, with ▲ 100.0% MoM change. On the growth side, B0F892J62Y leads positive momentum with ▲ 100.0% MoM growth on 100 units, with B0C1NNYJGB close behind at ▲ 50.0% MoM on 30K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B004C8HJXC
L.A. COLORS Auto Lip Pencil, Rose Brown CAL566A
Price
$0.98
Rating
4.2
Reviews
2.2K
Latest month sales

B0F892J62Y
Sampeel Long Sleeve Shirts for Women Color Block Casual Tops Fall Outfits 2026 Basic Tees Trendy Spring Clothes
Price
$8.99
Rating
4.5
Reviews
4.2K
Latest month sales

B0C1NNYJGB
BEDLORE Waterproof Mattress Protector, Queen Size Mattress Pad Noiseless | Deep Pockets Fit 6"-18" Mattresses, Soft Breathable Dirt-proof Bed Mattress Cover Washable for Home, Bedroom, Hotel (Gray)
Unlock to view ASIN details and product titles
Price
$23.99
Rating
4.6
Reviews
25.2K
Latest month sales
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