1 Cent Deals Today Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
1 Cent Deals Today sales on Amazon US totaled 102,250 units in July 2026 (▼ 17.4% vs. the prior month), generating an estimated $1,994,436 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 84.1% of unit volume and 91.0% of revenue, while a typical listing is priced at $19.28. The keyword itself pulled 4,935 Amazon queries over the same period (▼ 50.6% MoM).
Zooming out to the 12-month window ending July 2026, the 1 cent deals today Top 50 moved 1,285,700 units and $25,877,999 in cumulative sales — an average of 107,142 units and $2,156,500 per month. Monthly throughput topped out at 134,250 units in December 2025 and dipped to 73,500 in May 2026, leaving the latest reading 23.7% higher than August 2025.
1 Cent Deals Today Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
102.3K
▼ 17.4% MoM
Monthly Revenue 2026/07
$2M
▼ 22.9% MoM
Top 10 Market Share 2026/07
84.1%
1 Cent Deals Today Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 1 cent deals today listing on Amazon US in July 2026 is ASIN B0C1NNYJGB (Brand: BEDLORE), which sold 30,000 units at $25.49 apiece — equal to 29.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 86,000 units and $1,815,800 in July 2026 — 84.1% of unit volume and 91.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '1 Cent Deals Today' on Amazon
July 2026
Is 84.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0C1NNYJGB
BEDLORE Waterproof Mattress Protector, Queen Size Mattress Pad Noiseless | Deep Pockets Fit 6"-18" Mattresses, Soft Breathable Dirt-proof Bed Mattress Cover Washable for Home, Bedroom, Hotel (Gray)
30K
▲ 50.0%vs. prior month
$747.3K
latest month
12-month trend
B00XA1075Y
Dunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 60 Count | 6 boxes of 10 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
20K
▼ 33.3%vs. prior month
$739.2K
latest month
12-month trend
B00WT26UX8
wet n wild Color Icon Kohl Eyeliner Pencil, Rich Hyper-Pigmented Color, Smooth Creamy Application, Long-Wearing Matte Finish Versatility, Cruelty-Free - Simma Brown Now! (Packaged)
10K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
B0C1Z9V6N1
Tietoc Chainsaw 6 Inch Mini Electric Chainsaw Cordless Battery Powered, Hand Held Saw for Wood/Trees Trimming, Tools for Household and Garden, Chain Saw Gift for Men Dad Husband Fathers Gardener 2026
8K
▼ 60.0%vs. prior month
$233.1K
latest month
12-month trend
B087JJ3M15
BEDELITE BEDELITE Satin Pillowcases, Queen Size 20x30 Inch, Dark Grey, Set of 2 | Similar to Silk Pillow Cases, Soft and Cooling, Reduces Friction, Gentle on Hair and Skin, Envelope Closure, Women Men Gift
6K
▼ 25.0%vs. prior month
$34.3K
latest month
12-month trend
B01N5JBLQR
e.l.f. Lip Lacquer, Clear | Hydrating Lip Gloss, Non-Sticky Ultra-Shine with Vitamin A & E, Vegan & Cruelty-Free
3K
▲ 0.0%vs. prior month
$9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best 1 Cent Deals Today Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BEDLORE is the best-performing 1 cent deals today brand in July 2026, moving 30,000 units across 1 ASIN for 34.9% of Top 10 volume. Dunkin' follows with 20,000 units (23.3%), ahead of wet n wild on 13,000 units (15.1%).
With 9 brands splitting the Top 10 and 73.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $0.98 to $40.21, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BEDLORE
1 ASIN in Top 10
34.9%
Units
30K
Revenue
$747.3K
Avg. price
$25.49
B0C1NNYJGB
$25.49·★4.6·25.1K revsBEDLORE Waterproof Mattress Protector, Queen Size Mattress Pad Noiseless | Deep Pockets Fit 6"-18" Mattresses, Soft Breathable Dirt-proof Bed Mattress Cover Washable for Home, Bedroom, Hotel (Gray)
Units sold30K
Dunkin'
1 ASIN in Top 10
23.3%
Units
20K
Revenue
$739.2K
Avg. price
$40.21
B00XA1075Y
$40.21·★4.7·28.5K revsDunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 60 Count | 6 boxes of 10 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
Units sold20K
wet n wild
2 ASINs in Top 10
15.1%
Units
13K
Revenue
$13K
Avg. price
$0.98
B00WT26UX8
$1.00·★4.6·12.3K revswet n wild Color Icon Kohl Eyeliner Pencil, Rich Hyper-Pigmented Color, Smooth Creamy Application, Long-Wearing Matte Finish Versatility, Cruelty-Free - Simma Brown Now! (Packaged)
Units sold10KB00W4ASFRY
$0.97·★4.5·18.3K revswet n wild Color Icon Kohl Eyeliner Pencil - Rich Hyper-Pigmented Color, Smooth Creamy Application, Long-Wearing Matte Finish Versatility, Cruelty-Free - Simma Brown Now!
Units sold3K
Trending 1 Cent Deals Today Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B004C8HJXC booked 2K units at $0.98, with ▲ 100.0% MoM change. On the growth side, B0F892J62Y leads positive momentum with ▲ 100.0% MoM growth on 100 units, with B0C1NNYJGB close behind at ▲ 50.0% MoM on 30K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B004C8HJXC
L.A. COLORS Auto Lip Pencil, Rose Brown CAL566A
Price
$0.98
Rating
4.2
Reviews
2.2K
Latest month sales
B0F892J62Y
Sampeel Long Sleeve Shirts for Women Color Block Casual Tops Fall Outfits 2026 Basic Tees Trendy Spring Clothes
Price
$8.99
Rating
4.5
Reviews
4.2K
Latest month sales
B0C1NNYJGB
BEDLORE Waterproof Mattress Protector, Queen Size Mattress Pad Noiseless | Deep Pockets Fit 6"-18" Mattresses, Soft Breathable Dirt-proof Bed Mattress Cover Washable for Home, Bedroom, Hotel (Gray)
Unlock to view ASIN details and product titles
Price
$25.49
Rating
4.6
Reviews
25.1K
Latest month sales
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